新媒体时代方言电影的发展与问题
发布时间:2018-11-05 19:03
【摘要】:新媒体互动性强、传播者与受众相互平等等特征扩大了方言电影的底层传播,凸显了其文化寻根和娱乐感知。但是另一方面,方言电影植根于新媒介中,就不可避免地带有大众文化属性,在生产消费中为追逐利润而呈现媚俗倾向。这就造成电影过分关注语言形式,而忽视意义理解与阐释的深层次解读。同时对大众审美的迎合更使得方言成为为话题而制造的噱头,它贴着社会身份的标签,无形中扩大了潜存的地域歧视。
[Abstract]:The characteristics of new media, such as strong interaction, equality between communicators and audiences, expand the bottom communication of dialect films, and highlight their cultural roots and entertainment perception. On the other hand, dialect films rooted in the new media inevitably have the attribute of popular culture, and they tend to pursue profits in production and consumption. This causes the film to pay too much attention to the language form, while neglecting the deep interpretation of meaning understanding and interpretation. At the same time, the pandering to the popular aesthetics makes dialect become a gimmick for the topic, which affixes the label of social identity, and invisibly expands the latent regional discrimination.
【作者单位】: 河南农业大学文法学院;
【分类号】:J905
本文编号:2313074
[Abstract]:The characteristics of new media, such as strong interaction, equality between communicators and audiences, expand the bottom communication of dialect films, and highlight their cultural roots and entertainment perception. On the other hand, dialect films rooted in the new media inevitably have the attribute of popular culture, and they tend to pursue profits in production and consumption. This causes the film to pay too much attention to the language form, while neglecting the deep interpretation of meaning understanding and interpretation. At the same time, the pandering to the popular aesthetics makes dialect become a gimmick for the topic, which affixes the label of social identity, and invisibly expands the latent regional discrimination.
【作者单位】: 河南农业大学文法学院;
【分类号】:J905
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