原研哉设计理念的探究及其在牛仔服设计中的应用

发布时间：2018-01-16 04:31

本文关键词：原研哉设计理念的探究及其在牛仔服设计中的应用　出处：《江南大学》2013年硕士论文　论文类型：学位论文

更多相关文章： 原研哉 牛仔服 设计理念 设计应用

【摘要】：原研哉现为日本设计中心代表，武藏野美术大学基础设计学科教授。自2002年担任无印良品（MUJI）艺术总监以来，因其作品根植于东方传统文化，以回归设计的原点、关注人的设计为中心，摒弃过剩的部分，传达一种简约而不简陋的精致朴素思想观念，而被广泛关注和研究。原研哉的设计思想应用范畴十分广泛，尤其在平面设计、VI设计、广告设计领域耳熟能详。但是，其设计理念在服装设计相关领域的发展还未深入。原研哉设计作品中对本土化文化精髓的挖掘，以及“以人为本”、“低碳环保”等主流设计理念的体现，都值得服装设计领域的设计师们参考与借鉴。本课题以牛仔服设计为切入点，有意探讨原研哉设计理念在服设计领域的设计应用。在全球文化大融合的时代背景下，牛仔服作为西方文化的一种代表性服饰，已成为全球服饰中不可或缺的角色。其在国内市场中也占有很大一部分比重，经过20年的发展，，我国牛仔服行业的生产加工技术已经成熟。但由于自主开发设计环节的薄弱，牛仔服行业内出现了服装产品款式的差异性不大，缺少拥有国际竞争力的牛仔服装品牌等一系列问题。这急需我国牛仔服设计师们做出改变。课题首先分析原研哉设计理念产生的背景、发展阶段以及应用现状，总结出其设计理念的三大表现形式以及在造型、色彩、材质中的应用规律。其次，对国内牛仔服市场的设计现状、发展趋势进行调研，结合对牛仔服自身情况的分析指出原研哉设计理念在牛仔服设计中的应用条件。最后，总结原研哉设计理念在牛仔服设计中的应用原则及应用方法，并辅以设计案例说明。通过本课题的研究，尝试构建原研哉设计理念在牛仔服设计中的理论体系，为国内自主开发设计牛仔服产品提供理论依据，更为牛仔服行业的发展创造的崭新空间。
[Abstract]:Harahiya is a representative of the Japanese Design Center and professor of basic design at Musashi University of Fine Arts. He has been artistic director of Muji since 2002, because his works are rooted in the traditional culture of the East. To return to the origin of design, focus on the design of people as the center, abandon the excess part, convey a simple but not simple refined simple ideas. And has been widely concerned and studied. The original concept of design applications are very wide, especially in graphic design VI design, advertising design field familiar. But. Its design concept in the clothing design related fields has not been further developed. In the original design works of the localization of cultural essence excavation, as well as "people-oriented", "low-carbon environmental protection" and other mainstream design philosophy embodiment. This topic regards denim design as the breakthrough point, and intends to discuss the application of the original design concept in the field of clothing design. Under the background of the global cultural integration, denim, as a representative clothing of western culture, has become an indispensable role in the global clothing, and it also occupies a large proportion in the domestic market. After 20 years of development, the production and processing technology of the denim industry in China has matured, but due to the weakness of independent development and design, there is not much difference in the style of garment products in the denim industry. Lack of internationally competitive denim clothing brand and a series of problems. This is in urgent need of our jeans designers to make a change. This paper first analyzes the background, development stage and application status of the original design concept, summarizes the three forms of its design concept and its application in modeling, color and material. Secondly. This paper investigates the design status and development trend of the domestic jeans market, and points out the application conditions of the original design concept in the denim design combined with the analysis of the jeans' own situation. Finally. This paper summarizes the application principle and method of original design concept in denim design, and explains the design case. Through the research of this subject, we try to construct the theory system of original research concept in denim design. It provides a theoretical basis for the independent development and design of denim products in China, and creates a new space for the development of the denim industry.
【学位授予单位】：江南大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TS941.714.7

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