对俄汉语口语教学中电视公益广告的应用

发布时间：2018-03-30 08:17

本文选题：对俄汉语教学　切入点：口语教学　出处：《黑龙江大学》2013年硕士论文

【摘要】：本文主要探讨了电视公益广告在对俄汉语口语教学中的实际应用问题。包括了电视公益广告的特点和对对外汉语口语教学的优化,以及如何将电视公益广告运用到汉语口语教学当中的问题。本文从传统口语教学方法入手,简要分析了传统教学方法的不足之处。同时研究了电视公益广告,作为一种精炼的广告宣传形式都有哪些优点,而且这些优点当中哪些对于口语教学有利,哪些可以引入到口语课堂中来。简要地分析了这种新教学形式如何让汉语学习者更加有兴趣学习,更加高效地学习。但是在搜集资料和研究的过程当中,我发现这种新的教学形式在实际运用的时候也存在几个问题,同时也具有几个原则和方法。我利用互联网找到了一些电视公益广告的视频短片,并且对它进行了分类。我利用这种新的教学方法,用简要的语言尝试着设计了几个教学案例,用他们来说明将电视公益广告引入到对俄汉语口语课堂是可行的。
[Abstract]:This paper mainly discusses the practical application of TV public service advertisement in Russian spoken Chinese teaching, including the characteristics of TV public service advertisement and the optimization of spoken Chinese teaching as a foreign language. And how to apply TV public service advertisement to spoken Chinese teaching. Starting with the traditional oral teaching methods, this paper briefly analyzes the shortcomings of the traditional teaching methods. At the same time, it studies the advantages of TV public service advertisements as a refined form of advertising. And which of these advantages is beneficial to oral English teaching and which can be introduced into oral English classroom. This paper briefly analyzes how this new teaching form can make Chinese learners more interested in learning and learning more efficiently. However, in the course of collecting information and studying, I found that there are also several problems in the practical application of this new form of teaching. There are also several principles and methods. I used the Internet to find and classify video clips of TV public service advertisements. I used this new teaching method to try to design several teaching cases in brief language. Use them to explain that it is feasible to introduce TV public service advertisement into Russian spoken Chinese class.
【学位授予单位】：黑龙江大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：H195.3

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