大型连锁零售企业价格确认系统的设计与实现

发布时间：2018-04-01 10:05

本文选题：多媒体　切入点：价格查询系统　出处：《上海交通大学》2007年硕士论文

【摘要】： 中国的零售业正处在一个成长和巨变的时期。2006年,中国消费品总额突破6.5万亿元,这为零售业支撑起一个巨大舞台,众多的连锁零售企业开始不断强化企业的管理水平,增强企业的核心竞争能力。而这其中,连锁零售企业的信息化建设,是连锁零售企业提升经营管理水平的必要的技术支持和保证。价格确认机就是安装于卖场等地供用户扫描条形码以及查询价格的机器。用户可以通过它获得促销、会员积分等信息。目前连锁零售业的价格确认系统存在着显示功能差、查询效率低、灵活性差、维护成本高等问题,无法循环播放多媒体,会员在客户端使用查询等功能时有很多限制。本文所设计实现的多媒体价格确认系统正是在这样的背景下设计开发出来的一套集多媒体广告播放、会员查询、商品价格查询、新品预告、促销信息查询为一体的信息查询系统。用户可以通过扫描商品条形码来查询商品的价格、产地、包装等商品信息。系统管理员可以通过制定广告播放列表,循环播放广告、促销海报等方式加强与顾客的沟通。此外会员信息查询功能可以使会员方便的查询自己会员账号的积分,礼品,以及会员相关活动等信息。促销信息将通过网络对各个价格查询机客户端站点实时更新,用户可以随时了解最新的促销信息。本文详细介绍了多媒体价格查询系统的应用程序架构设计,各功能实现的详细设计。着重介绍在.net环境下采用MSMQ技术结合XML技术完成实时消息通信的具体实现方法。初步探讨了客户端远程监控、客户端身份认证、系统在线更新等问题解决方案。本文的意义在于,不仅成功实现了一个全新架构的、性能优越的价格确认系统,解决了目前价格确认系统显示功能差等问题,而且在系统的设计与开发中所采用的一些设计技术和方法具有很好的通用性,对信息系统开发以及消息中间件的应用有一定的参考意义。价格确认系统以多媒体方式实现具有广泛的应用前景,有效地提高连锁企业的经营管理水平以及竞争力,并对提高整个连锁业的行业服务水准有不可忽视的作用。
[Abstract]:China's retail industry is in a period of growth and great change. In 2006, the total amount of consumer goods in China exceeded 6.5 trillion yuan, which provided a huge stage for the retail industry. Many chain retail enterprises began to strengthen the management level of enterprises.Enhance the core competitiveness of enterprises.Among them, the information construction of chain retail enterprises is the necessary technical support and guarantee for chain retail enterprises to improve their management level.Price confirmation machine is installed in stores and other places for users to scan bar codes and price query machine.Users can get promotion, membership points and other information through it.At present, the price confirmation system of retail chain has some problems, such as poor display function, low query efficiency, low flexibility, high maintenance cost, etc.The multimedia price confirmation system designed and implemented in this paper is a set of multimedia advertisement play, member inquiry, commodity price query, new product forecast, which is designed and developed under this background.Promotion information query as one of the information query system.Users can scan the barcode to query the price, origin, packaging and other commodity information.System administrators can strengthen communication with customers by making playlists, circulating advertisements, promoting posters, and so on.In addition, the member information query function enables members to easily query their own membership account points, gifts, and other information related to the membership.The promotion information will be updated through the network to each price inquiry machine client site in real time, the user may at any time know the latest promotion information.This paper introduces the application architecture design of multimedia price query system and the design of each function in detail.The realization method of real time message communication based on MSMQ technology and XML technology in. Net environment is introduced.The solutions of remote monitoring, identity authentication and online updating are discussed.The significance of this paper lies in the successful implementation of a completely new architecture and superior performance price confirmation system, which solves the problem of poor display function of the current price confirmation system.Moreover, some design techniques and methods used in the design and development of the system have good generality, which has a certain reference significance for the development of information system and the application of message middleware.The realization of price confirmation system by multimedia has a wide application prospect, effectively improves the management level and competitiveness of chain enterprises, and plays an important role in improving the industry service level of the whole chain industry.
【学位授予单位】：上海交通大学
【学位级别】：硕士
【学位授予年份】：2007
【分类号】：TP311.52

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