T恤—从服装到视觉传播的大众媒介T恤图形设计与制作研究

发布时间：2018-05-19 21:13

本文选题：T恤 + 视觉传达　；参考：《四川大学》2007年硕士论文

【摘要】： 本文主要论述T恤从最初下层劳工的短袖圆领衫经过一百多年的发展变化，已发展成为不分性别，不分等级、国家和民族，在全世界范围内广泛流行的一种服饰种类；同时T恤更是成为现代社会运用最广泛，最有效最直观，最方便，也是进入度最低，最自由的视觉传播方式。分别从T恤随着社会进程以及新思想和新精神的流行而产生的历史、T恤以及T恤上的图形所反映的文化内涵、现代T恤图形的分类等方面展开论述。虽然今天人们对T恤已非常熟悉也非常习惯，，甚至有时熟悉得忘了它的存在，但不可否认的是随着休闲生活方式的广泛流行，T恤已不仅仅停留在服装层面，它已深入人们的生活，改变或传达人们对理想的追求，更是形成了体系庞大的“T恤文化”。在今天已做为休闲时尚代言的T恤已完全改变了最初的内衣定位，成功的作为一种内衣外穿的典范，同时它也创造了神奇的移动媒介，可以说T恤设计是一个界于广告设计与服装设计的领域。T恤以及它上面的图形，更是向人们传递着不同时代的思想精华，不同个性的表达，不同团体的独特面貌。同时它也是积时尚和大众的代言，T恤的图形表达已远远超过了T恤做为服装的基本功能，它已成为一种无声的语言，同时也形成了独特的语言模式。T恤上的图形的不同的表达方式也传达着不同的人群不同的思想情感。在今天艺术各学科之问界限越来越模糊，人们对艺术的追求也不再受专业的限制，T恤艺术创意已经成为现代专业平面设计师甚至业余设计爱好者玩味设计，享受设计的载体。本文还阐述了现代T恤设计在图形创意风格，图案表现形式等方面的创作方法，并针对大众提出了关于T恤制作工艺以及制作要点等方面的具体方法和面料工艺等方面的限制。最后对T恤作为从服装到视觉传播的大众媒介的独特性进行总结，T恤不仅是一种服装，一种媒介，更是人类历史进程的记载。T恤的变与不变都是对时代观念淋漓尽致的最好展现。同时T恤将随着人类的发展进程永远存在下去。
[Abstract]:This paper mainly discusses that T-shirts have developed from the short-sleeved T-shirts of the underclass workers over the past hundred years to a kind of clothing which is popular all over the world regardless of sex, grade, country and nation. At the same time, T-shirt has become the most widely used, the most effective, the most intuitive, the most convenient, the lowest degree of entry and the freest way of visual communication in modern society. This paper discusses the history of T-shirts with the development of society and the popularity of new ideas and spirits, the cultural connotation reflected by the images on T-shirts and the classification of modern T-shirts. Although today people are so familiar with T-shirts and very used to them, and sometimes forget their existence, it is undeniable that with the popularity of leisure lifestyles, T-shirts have become more than just clothing. It has gone deep into people's lives, changed or conveyed people's pursuit of ideals, but also formed a huge system of "T-shirt culture." Today's T-shirt, which has been endorsed as a casual fashion, has completely changed the original lingerie positioning, successfully as a model of underwear wearing outside, and it has also created a magical mobile media. It can be said that T-shirt design is a field of advertisement design and clothing design. T-shirt and its figure on it convey to people the essence of different times, the expression of different personality and the unique appearance of different groups. At the same time, it is also the endorsement of fashion and the public. The graphic expression of T-shirts has far exceeded the basic function of T-shirts as clothing, and it has become a silent language. At the same time, it also forms a unique language pattern. The different expressions of T-shirts also convey different thoughts and feelings of different people. Nowadays, the boundaries of various disciplines of art are more and more blurred, and the pursuit of art is no longer restricted by specialty. The artistic creativity of T-shirts has become the carrier of modern professional graphic designers and even amateur design lovers to enjoy the design. This paper also expounds the creative methods of modern T-shirt design in the aspects of graphic creative style, pattern expression and so on, and puts forward the specific methods of making T-shirt and the main points of production and the limitations of fabric technology in the light of the public. Finally, it sums up the uniqueness of T-shirts as a mass medium from clothing to visual communication. T-shirts are not only a kind of clothing, but also a medium. The change and invariance of T-shirts are the best manifestation of the concept of the times. At the same time, T-shirts will always exist along with the progress of human development.
【学位授予单位】：四川大学
【学位级别】：硕士
【学位授予年份】：2007
【分类号】：J523.5

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