多彩贵州城公司网站的设计与实现

发布时间：2018-06-21 14:12

本文选题：企业网站 + 宣传展示　；参考：《江西财经大学》2016年硕士论文

【摘要】：随着网络通信与计算机技术发展至今,可以说在人类社会经济生活的各个领域,计算机网络应用都发挥着越来越重要的作用,甚至在不知不觉中影响和改变着人们的日常工作和生活方式。网络经济促进国民经济快速发展,网络平台也成为各行业进行竞争的战略平台。对企业而言,除了实体经营,一个高水平、独具特色的企业网站的建设和运营,在提升知名度、促进消费、加速产业升级以及提高企业竞争力等方面也越来越发挥着重要作用,企业商务活动的运作模式也在随之改变。在全世界范围内,各级政府和各类企业也越来越感受到这种变化,并引起充分的重视。由此可见,一个精美、实用的官方网站对于企业来讲已经不仅仅是名片作用,更是具有某种实力的象征性意义。多彩贵州城公司作为贵州省文化旅游创新示范区,以旅游集散中心为核心,提供“吃、住、行、游、娱、购”一站式服务的平台,公司对网站设计提出了更高的要求,不但要展示平台--体现企业的基本信息、通过精美的网站达到最优的宣传效果,还要宣传平台--宣传企业的核心品牌形象、主要产品和服务,还必须实现电商平台--进一步实现电商服务平台的功能,开展电子商务活动,在网站上开展示会,实现网上订货、网上交易和网上结算等功能,最大化地实现企业的经济价值。本文从具体的新型旅游企业发展现状和功能需求分析入手,进行多功能型网站的设计与实现,运用目前先进的开发模式和系统架构,从总体定位、功能模块、技术框架、结构规划、视觉布局、后台规划等方面阐述网站的设计与实现,并分析网站实施的效果。在系统设计与实现方面,经过对PHP、ASP、JSP等几种语言优缺点的综合比较分析,结合企业预算,多彩贵州城网站系统选择采用phpcms V9做为其基础技术框架;采用MySQL作为数据库管理工具,选用Php My Admin为Web管理工具,建立了63张基本数据库表,并对其中的7张表进行详细介绍;系统服务端采用基于php语言编写,采用开源软件Apache做为网站服务器。根据系统的功能需求,设计了公告、附件、评论、留言板、友情链接、短消息、支付、广告管理、全站搜索共计9个功能模块,并对其中2个主要功能模块的关键算法进行了说明。本文对于新常态下各类新型旅游企业发展中的个性化网站功能需求和信息化工作的结合提供一个可供参考的范例,对于企业门户网站多元化功能满足和个性化设计具有一定的理论和学术价值。
[Abstract]:With the development of network communication and computer technology, it can be said that in all fields of human social and economic life, computer network applications are playing an increasingly important role. Even unconsciously influence and change people's daily work and lifestyle. The network economy promotes the rapid development of national economy, and the network platform also becomes the strategic platform for various industries to compete. For enterprises, in addition to physical operation, the construction and operation of a high-level and unique enterprise website is playing a more and more important role in raising awareness, promoting consumption, accelerating industrial upgrading and enhancing the competitiveness of enterprises. The operation mode of business activity of enterprise is also changing with it. All levels of government and all kinds of enterprises feel this change more and pay more attention to it all over the world. Thus, a beautiful, practical official website for enterprises has not only a business card function, but also a symbolic significance of strength. As the cultural tourism innovation demonstration zone of Guizhou Province, the colorful Guizhou City Company, with the tourism distribution center as the core, provides a one-stop service platform for "eat, live, travel, entertain and buy". The company has put forward higher requirements to the design of the website. We should not only display the platform, which embodies the basic information of the enterprise, but also propagate the core brand image, main products and services of the enterprise through a beautiful website to achieve the best publicity effect. It is also necessary to realize the function of e-commerce service platform, to carry out e-commerce activities, to open exhibitions on the website, to realize the functions of ordering online, online trading and settlement, and to maximize the economic value of enterprises. Based on the analysis of the development status and functional requirements of the new type tourism enterprises, this paper designs and implements the multi-function website, using the current advanced development model and system architecture, from the overall positioning, functional modules, technical framework, Structure planning, visual layout, background planning and other aspects of the site design and implementation, and analysis of the implementation of the site effect. In the aspect of system design and implementation, through the comprehensive comparison and analysis of the advantages and disadvantages of several languages, such as PHP, ASP, JSP and so on, combined with the enterprise budget, the colorful Guizhou City website system chooses phpcms V9 as its basic technical framework, and uses phpcms as the database management tool. This paper selects PHP my Admin as web management tool, establishes 63 basic database tables, and introduces 7 of them in detail. The system server is written based on php language and open source software Apache is used as web server. According to the functional requirements of the system, a total of 9 functional modules, including announcement, attachment, comment, message board, friendship link, short message, payment, advertising management and site search, are designed. The key algorithms of two main function modules are explained. This paper provides a reference example for the combination of personalized website function demand and information work in the development of various new tourism enterprises under the new normal. It has certain theoretical and academic value for the multi-function satisfaction and individualized design of enterprise portal.
【学位授予单位】：江西财经大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：TP393.092

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