电视广告中女性形象设计的新模式
发布时间：2018-07-20 14:35
【摘要】：正随着广告在现代社会中所发挥的文化影响力日益提高和女性意识的日渐崛起,广告中的女性形象问题研究已经成为研究媒介中的女性形象的一个重要分支领域。美国近期一项调查显示,美国广告中从性别上分析女性独个儿或与其他女性在一起
[Abstract]:With the increasing cultural influence of advertising in modern society and the rising of female consciousness, the study of female image in advertising has become an important branch of the study of female image in the media. According to a recent survey in the United States, a gender analysis of women alone or with other women in American advertising
【作者单位】： 信阳师范学院教科院;
【分类号】：F713.8
[Abstract]:With the increasing cultural influence of advertising in modern society and the rising of female consciousness, the study of female image in advertising has become an important branch of the study of female image in the media. According to a recent survey in the United States, a gender analysis of women alone or with other women in American advertising
【作者单位】： 信阳师范学院教科院;
【分类号】：F713.8
【参考文献】
相关期刊论文 前1条
1 吴廷俊,郑s，
本文编号：2133853
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