报社广告管理系统的设计与实现
发布时间：2018-08-08 16:35
【摘要】：软件系统是在最大程度上解放工作人员的重复劳动,提升劳动价值与生产力的过程,随着软件技术水平的发展,应用软件系统除了能够在很大程度上解放劳动力之外,还能够辅助决策者进行宏观分析、系统决策,成为日常工作中的有力工具。 现代化的计算机系统将为报业广告经营数据资料的收集、处理与加工以及经营决策分析提供良好的数字依据。充分利用先进的、标准的信息处理技术将使报业广告经营的知识含量大大提升,为报社的未来广告发展奠定坚实的基础。 本系统利用NetBeans等开发软件,结合SQL数据库建立实现一个支持多用户的广告管理系统。该系统中的广告管理系统软件基于统一的报社整体信息系统规划之上,具有系统整合性。该系统能通过灵活的功能及流程设置来适应报社个性化应用需求。各个应用系统符合报社提出的功能要求,为日常广告管理工作的便利而提供多种应用工具。能够适应用户的个性化应用特点,提供产品功能的部分定制、更改服务,以进一步提高经营能力。
[Abstract]:Software system is the process of liberating the staff to the greatest extent and enhancing the labor value and productivity. With the development of software technology, the application software system can liberate the labor force to a great extent. It can also assist decision makers to make macro-analysis and system decision-making and become a powerful tool in daily work. The modern computer system will provide a good digital basis for the collection, processing and processing of newspaper advertising data, as well as for business decision analysis. Making full use of advanced and standard information processing technology will greatly enhance the knowledge content of newspaper advertising management and lay a solid foundation for the future development of newspaper advertising. This system uses NetBeans and other development software, combined with SQL database to establish and implement a multi-user advertising management system. The advertisement management system software in this system is based on the unified newspaper information system planning, and has the system integration. The system can meet the needs of individualized application through flexible function and flow setting. Each application system meets the functional requirements of the newspaper and provides a variety of application tools for the convenience of daily advertising management. Can adapt to the characteristics of personalized application of users, provide partial customization of product functions, change services, to further improve business capacity.
【学位授予单位】：厦门大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TP311.52
本文编号：2172378
[Abstract]:Software system is the process of liberating the staff to the greatest extent and enhancing the labor value and productivity. With the development of software technology, the application software system can liberate the labor force to a great extent. It can also assist decision makers to make macro-analysis and system decision-making and become a powerful tool in daily work. The modern computer system will provide a good digital basis for the collection, processing and processing of newspaper advertising data, as well as for business decision analysis. Making full use of advanced and standard information processing technology will greatly enhance the knowledge content of newspaper advertising management and lay a solid foundation for the future development of newspaper advertising. This system uses NetBeans and other development software, combined with SQL database to establish and implement a multi-user advertising management system. The advertisement management system software in this system is based on the unified newspaper information system planning, and has the system integration. The system can meet the needs of individualized application through flexible function and flow setting. Each application system meets the functional requirements of the newspaper and provides a variety of application tools for the convenience of daily advertising management. Can adapt to the characteristics of personalized application of users, provide partial customization of product functions, change services, to further improve business capacity.
【学位授予单位】：厦门大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TP311.52
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