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视错觉再认识

发布时间:2018-10-17 12:29
【摘要】:人们常说“眼见为实,耳听为虚”,由此可见,平日里我们对自己眼睛的信任程度。但是有些时候,眼睛并不是在如实地反映客观事物的真相,这就是视错觉在搞鬼。在现代艺术设计中,视错觉的原理不论是在平面设计、产品设计、室内设计、服装设计还是舞台效果等等都得到了较为广泛的应用。基于所学专业为广告学的出发点考虑,在如今高速发展的新媒体中,广告从业者如果想要获得新的视觉传播理念,就必须不断提高自己的设计思维,紧跟当下社会的文化现象,只有这样才能更好的抓住人们的注意力。在这种情况下,视错觉这一特殊的视觉现象,以它独特的表现手法和趣味性的特点脱颖而出,对人们造成强烈的视觉冲击力,因而受到广大设计者的青睐。视错觉作为当下一种别具一格的艺术形式,将简单的几何图形经过特殊的排列方式营造出多变的空间关系,并通过奇妙的图形组织关系抓住大众群体的眼球。在它创造出与众不同的设计效果的时候,大大的激发了人们对艺术设计的兴趣。本文笔者选择从视错觉的基本原理出发,分析其产生的原因,通过结合典型案例加深对视错觉的认识,总结视错觉给视觉传达设计带来的影响,从而对笔者日后的毕业设计给予正确的引导。
[Abstract]:People often say, "seeing is true, hearing is empty", this shows that we believe in our eyes on a regular basis. But sometimes, the eyes are not really reflecting the truth of objective things, this is optical illusion in the devil. In modern art design, the principle of visual illusion has been widely used in graphic design, product design, interior design, costume design, stage effect and so on. In today's rapidly developing new media, if advertising practitioners want to gain a new concept of visual communication, they must constantly improve their design thinking and keep up with the cultural phenomenon of the present society. This is the only way to better capture the attention of people. In this case, the visual illusion, a special visual phenomenon, stands out because of its unique expression technique and interesting characteristics, which causes strong visual impact on people, and is therefore favored by the majority of designers. As the next unique art form, optical illusion creates a changeable spatial relationship through a special arrangement of geometric figures, and catches the attention of the masses through the wonderful graphic organization relationship. When it creates an unusual design effect, it greatly arouses people's interest in art design. Based on the basic principle of visual illusion, the author analyzes the causes of it, and summarizes the influence of visual illusion on the design of visual communication by combining with typical cases to deepen the understanding of visual illusion. In order to the author in the future graduation project to give the correct guidance.
【学位授予单位】:大连工业大学
【学位级别】:硕士
【学位授予年份】:2016
【分类号】:J505

【参考文献】

相关期刊论文 前3条

1 刘宏;李哲媛;许超;;视错觉现象的分类和研究进展[J];智能系统学报;2011年01期

2 李衡;;视错觉在视觉传达设计中的应用[J];美术大观;2009年07期

3 李小健;刘东台;;视错觉产生的神经机制[J];心理科学进展;2008年04期



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