名片用语用字状况的社会语言学考察
发布时间：2018-07-25 19:54
【摘要】：名片用语用字作为社会用字的重要方面之一，，对其状况的调查研究具有十分积极的意义。 本文从社会语言学的角度出发，就当前沈阳市名片用语用字的状况做了一个较为系统的调查统计，分析总结了名片用语用字的状况。目前我国名片用语用字凸显出结构方式多样化、个性化、时尚化等特点。名片用语用字中不仅仅包括汉语式、汉外混合式，还包括大量图符的交叉使用，同时我们在调查中发现在名片用语用字中繁体字的使用存在一定比例，这主要是历史文化、地理位置、传统意识和语言文字观念的影响。以上这些都反映了名片使用者求明、求新、求雅的社会文化心理。目前名片用语用字中还部分地存在着繁体字使用不规范、外文使用不规范、分词连写、单词拼写错误、大小写使用问题，以及汉语拼音和所拼对象不合、存在别字等情况。这些问题的出现，与个人的语言文字素养与相关规范的不甚完善有很大关系。在上述调查分析的基础上，本文阐释了名片用语用字规范化的方法，我们不但要完善相关部门职责，提高相关人员素质还要进行有力的文字监督检查。
[Abstract]:As one of the important aspects of social characters, the investigation and research on the status of business cards is of great significance. From the point of view of sociolinguistics, this paper makes a systematic investigation and statistics on the current situation of the use of business card words in Shenyang, and analyzes and summarizes the status of the use of business card words. At present, the use of Chinese business card words highlights the characteristics of diversified structure, individuation, fashion and so on. The use of characters in business cards includes not only Chinese, Chinese-foreign mixed, but also a large number of cross-use of symbols. At the same time, we find that there is a certain proportion of traditional characters used in business cards, which is mainly historical and cultural. The influence of geographical location, traditional consciousness and the idea of language and character. All these reflect the social and cultural psychology of business card users seeking knowledge, innovation and elegance. At present, there are some problems in the use of business cards, such as irregular use of traditional characters, non-standard use of foreign languages, misspelling of words, use of case, mismatch between Chinese phonetic and spelling objects, and existence of other characters. The emergence of these problems has much to do with personal language literacy and the imperfection of relevant norms. On the basis of the above investigation and analysis, this paper explains the method of standardizing the use of characters in business cards. We not only need to perfect the responsibilities of relevant departments, but also to improve the quality of relevant personnel and carry out effective text supervision and inspection.
【学位授予单位】：沈阳师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：H124
本文编号：2144900
[Abstract]:As one of the important aspects of social characters, the investigation and research on the status of business cards is of great significance. From the point of view of sociolinguistics, this paper makes a systematic investigation and statistics on the current situation of the use of business card words in Shenyang, and analyzes and summarizes the status of the use of business card words. At present, the use of Chinese business card words highlights the characteristics of diversified structure, individuation, fashion and so on. The use of characters in business cards includes not only Chinese, Chinese-foreign mixed, but also a large number of cross-use of symbols. At the same time, we find that there is a certain proportion of traditional characters used in business cards, which is mainly historical and cultural. The influence of geographical location, traditional consciousness and the idea of language and character. All these reflect the social and cultural psychology of business card users seeking knowledge, innovation and elegance. At present, there are some problems in the use of business cards, such as irregular use of traditional characters, non-standard use of foreign languages, misspelling of words, use of case, mismatch between Chinese phonetic and spelling objects, and existence of other characters. The emergence of these problems has much to do with personal language literacy and the imperfection of relevant norms. On the basis of the above investigation and analysis, this paper explains the method of standardizing the use of characters in business cards. We not only need to perfect the responsibilities of relevant departments, but also to improve the quality of relevant personnel and carry out effective text supervision and inspection.
【学位授予单位】：沈阳师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：H124
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