SYHQ商业地产项目政策风险管理研究

发布时间：2018-04-22 01:10

本文选题：商业地产 + 政策风险　；参考：《东北大学》2015年硕士论文

【摘要】：近些年来,随着我国经济的快速发展,房地产业日益繁荣。房地产不不仅是我国国民经济先导性和基础性的产业,更与民生有着密切的联系,房地产业已经成为我国国民经济运行的重要性支柱产业之一。商业地产是房地产市场的重要组成部分,由于近些年我国政府对产业结构的调整,以及对普通民用地产调控的加强,商业地产已经成为了我国房地产项目的一个热门开发领域。商业地产不仅可以拉动我国其他相关产业的发展,丰富人们物质生活,还可以增加就业率及优化城市景观,对我国的城市发展起到非常重要的作用。商业地产项目具有运行风险高、投资金额大、投资回收期长以及运作模式复杂等特点,导致我国的商业而地产项目在开发过程中存在着很高的风险。所以,商业地产如果想得以健康发展,就必须做好风险管理工作。房地产项目开发所面临的风险可以分为系统风险和非系统风险,政策风险属于系统性风险。政策风险不仅不能规避,还会给房地产项目带来重大的损失,是任何一个房地产企业都必须面对的问题。纵观近些年来我国房地产行业的发展历程,我国政府为了维护房地产行业的正常健康发展,保障广大人民群众的基本生活需要,经常运用政策手段对房地产业进行约策和控制,使得我国的房地产市场波动频繁。可见,政策始终是影响地产行业的最主要的因素。所以,房地产企业在进行项目开发的同时,并及时的对国家政府出台的各项与房地产业的有关政策进行了解,并积极的对我国政府的政策导向进行分析和掌握,以便积极的对国家政策风险进行应对。本文以SYHQ商业地产项目的政策风险管理为研究对象,从开发公司的角度出发,深入地对我国商业地产项目的政策风险进行了研究。首先,在项目风险管理及房地产政策风险等理论的基础上,对影响SYHQ商业地产项目的政策风险因素进行了全面的识别,并得到风险清单。然后,尝试利用层次分析法对政策风险的重要程度进行计算和排序,利用专家评分法进行风险发生概率的评估,并对政策风险进行综合评估。在风险识别、风险评估的基础之上提出了应对措施,同时兼顾对风险的实时监控。最后,是本文结论和展望。
[Abstract]:In recent years, with the rapid development of China's economy, the real estate industry has become increasingly prosperous. Real estate is not only a leading and basic industry of our national economy, but also closely related to people's livelihood. The real estate industry has become one of the important pillar industries in the operation of our national economy. Commercial real estate is an important part of real estate market. Due to the adjustment of industrial structure and the strengthening of regulation and control of ordinary civil real estate in recent years, commercial real estate has become a hot field of real estate development in our country. Commercial real estate can not only stimulate the development of other related industries in our country, enrich people's material life, but also increase the employment rate and optimize the urban landscape, which plays a very important role in the urban development of our country. Commercial real estate projects are characterized by high operational risk, large investment amount, long payback period and complex operation mode, which lead to high risk in the development of commercial and real estate projects in China. So, if commercial real estate wants to develop healthily, must do risk management work well. The risk of real estate project development can be divided into systematic risk and non-systematic risk, and policy risk belongs to systemic risk. The policy risk not only can not be avoided, but also will bring great losses to the real estate project, which is the problem that any real estate enterprise must face. Throughout the development of the real estate industry in China in recent years, in order to maintain the normal and healthy development of the real estate industry and ensure the basic living needs of the broad masses of the people, our government often uses policy means to carry out policies and controls on the real estate industry. Make our country's real estate market fluctuates frequently. Visible, the policy is always the most important factor affecting the real estate industry. Therefore, the real estate enterprises in the project development, and timely to the national government issued various policies related to the real estate industry to understand, and actively to our government's policy direction for analysis and mastery, In order to actively deal with the risks of national policies. This paper takes the policy risk management of SYHQ commercial real estate project as the research object, from the angle of the development company, deeply studies the policy risk of the commercial real estate project of our country. Firstly, on the basis of the theory of project risk management and real estate policy risk, this paper comprehensively identifies the policy risk factors affecting SYHQ commercial real estate projects, and obtains the risk list. Then, we try to use AHP to calculate and rank the importance of policy risk, to evaluate the probability of risk occurrence by expert scoring method, and to evaluate the policy risk synthetically. On the basis of risk identification and risk assessment, the countermeasures are put forward, and the real-time monitoring of risk is also taken into account. Finally, it is the conclusion and prospect of this paper.
【学位授予单位】：东北大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F299.23

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