大众流行文化现象中网络语言的研究

发布时间：2018-03-13 21:48

本文选题：网络流行语　切入点：语体化　出处：《湖北大学》2013年硕士论文　论文类型：学位论文

【摘要】：时下盛行的网络语言并不是这些年才出现的,而是在因特网开始入驻我国就已形成其雏形。在本世纪初,网络热词和新词就初露端倪,假使说在上个世纪90年代网络流行语只不过作为一种全新的新兴事物的话,那么,尤其是从本世纪初开始,乃至当下,随着国家社会法制化、民主化建设的推进,国家公务员(包括党和国家最高领导人)利用网络与网民对话,网民利用网络参政议政,网络成为国家公务、公益活动的重要平台,网络流行语已在网络媒体传播信息中形成了鲜明特色。众所周知,新词一出,即热即火,网络语言正逐步演变为网络媒介传递消息的主力军,很多语言在平时生活或者信息传递中被人们所运用,其系统地展示了网民们的聪颖的想法以及心理状态,拥有非常高的人气与点击率,通过它,可以更多地表现出一部分特殊阶段内某部分特殊群体的愿望、生活以及语言情形。网络流行语是网络文化的重要组成部分,它除了具备大众流行文化的特征之外,还具有自己的专属特征。网络语言专注于独特的体现方法,因此就宣传的关键来说,网络语言注重把某一事物作为枢纽的想法与发泄情感的途径,然则此类流行语常常“一鸣惊人”,起着相对较高的“创造性”与“传递性”的重要作用。网络文化的母体是大众文化,故而网络文化是因为传播语境的改变而产生的网络平台上的大众文化再现与移植。这就决定了网络流行语必然保留着大众文化的基本属性,并在现代信息技术的作用下,将其进行了质的延伸和量的扩展,使之有了更鲜活的体现。本文研究的主要内容：首先,回顾了网络流行语的发展历程,叙述并探讨了网络流行语的现状、特点及发展趋势；其次,论文从文化的角度,结合网络流行语的发展进程,对社会化舆论泛华的构建中存在的副文化盛行问题和新生代的沟通障碍进行了全面地分析,既阐明了网络流行语诞生和传播的有利条件,又指出了在大众生活中存在的问题；再次,提出了若干对策思考,在文化流向和价值分析的基础上,指出狂欢的网络文化的问题所在,说明了对这种偏向副文化的规范和引导的必要性和可能性,并由此提出了多管齐下扭转网络流行向低俗方向滑坡的主要策略和青少年接受传统文化的保障措施。论文尝试在一些方面作出自己的创新,首先,从必要性和可行性两个方面着眼,充分探讨了网络流行语的全球性和必然性。其次,运用了大量的网上和报告数据,对网络流行语的影响进行了初步的评估。再次,还结合网络流行语的进程发现了其中的趋势以及语句向与语体话流行的转变。相信在政府引导和社会告知认识的理性回归下,网络流行语不仅会成为网民表达心声的渠道,更是会进一步加快,意见的大众化和民主化,网络文化环境也必将进入健康、有序发展的新阶段。
[Abstract]:The prevailing Internet language is not only emerging in recent years, but has taken shape since the beginning of the Internet's entry into our country. At the beginning of this century, Internet hot words and new words have begun to emerge. If in -10s the online buzzwords were only as a new and new thing, then, especially since the beginning of this century, and even now, with the development of national social legalization and democratization construction, State civil servants (including the highest leaders of the Party and the state) use the Internet to engage in dialogue with netizens, and netizens use the Internet to participate in political affairs and discuss politics. The Internet has become an important platform for state public affairs and public welfare activities. Internet buzzwords have formed a distinctive feature in the dissemination of information in the network media. As we all know, as soon as new words come out, they are hot or hot, and the network language is gradually becoming the main force in the transmission of information by network media. Many languages are used by people in their daily lives or in the transmission of information. They systematically show the intelligent thinking and mental state of the netizens, and they have a very high popularity and click rate through it. It can show the desire, life and language situation of some special group in a special stage. Network buzzwords are an important part of network culture. In addition to the characteristics of popular culture, they also have their own unique characteristics. Online language focuses on the idea of taking something as a hub and the way to vent your feelings. However, such buzzwords are often "startling" and play a relatively high role in "creativity" and "transitivity". The mother of network culture is popular culture. Therefore, the network culture is the reproduction and transplantation of the mass culture on the network platform because of the change of the communication context, which determines that the network buzzwords must retain the basic attributes of the popular culture, and under the action of modern information technology, It carries on the qualitative extension and the quantity extension, causes it to have the more vivid manifestation. The main contents of this paper are as follows: firstly, it reviews the development course of network catchwords, narrates and discusses the current situation, characteristics and development trend of network catchwords, secondly, from the cultural point of view, combined with the development process of network catchwords, This paper makes a comprehensive analysis of the prevalence of secondary culture in the construction of the socialized public opinion and the communication obstacles of the new generation, which not only clarifies the favorable conditions for the birth and dissemination of network buzzwords, but also points out the problems existing in the public life. Thirdly, some countermeasures are put forward. On the basis of the analysis of the cultural direction and value, the author points out the problems of the network culture of carnival, and explains the necessity and possibility of the criterion and guidance to this kind of sub-culture. From this, the paper puts forward the main strategy of reversing the decline of network popularity to vulgar direction and the safeguard measures of teenagers' acceptance of traditional culture. Firstly, the paper tries to make its own innovation in some aspects. From two aspects of necessity and feasibility, this paper fully discusses the global and inevitability of network buzzwords. Secondly, it makes a preliminary assessment of the influence of network catchwords by using a large amount of online and reporting data. Combined with the process of network buzzwords, the author also finds out the trend and the transformation of sentences to the popular style. It is believed that under the rational return of government guidance and social awareness, network catchwords will not only become a channel for Internet users to express their feelings. It will speed up further, popularize and democratize the opinion, and the network culture environment will enter a new stage of healthy and orderly development.
【学位授予单位】：湖北大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：H136

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