虚拟现实技术在新闻呈现中的运用及发展研究

发布时间：2018-04-04 07:39

本文选题：虚拟现实技术　切入点：新闻呈现　出处：《河北大学》2017年硕士论文

【摘要】：新媒体时代的新闻传播正在发生深刻的变革。无人机拍摄、移动直播、计算机处理等新技术的运用,新闻呈现出现了多方面的变化。虚拟现实技术问世虽然只有两年多的时间,却已广泛运用于教育、科学研究、军事、新闻报道等领域。虚拟现实技术的运用,使新闻呈现在逼真、互动、代入感等方面有了重大进展。本文通过案例分析和文献分析的方法,分析两会报道、体育报道、航天发射等利用虚拟现实技术进行报道的案例,得出以下结论。受虚拟现实技术交互性、沉浸性等特点的影响,受众与媒体之间的关系逐渐发生变化,人们的阅读习惯和获取信息的方式发生了改变,受此影响人们与新闻内容的关系同样发生了改变,从以往简单的“阅读”、“看”到虚拟现实时代的“进入”、沉浸式、360度全景体验成为了趋势。虚拟现实技术的出现恰好改变了传统新闻的呈现方式,强有力的视觉冲击让读者有身临其境之感,使受众更加迅速全面的获取信息,也给媒体带来了无限的可能与挑战,虚拟现实技术必然会为一些正处于转型期的媒体带来新的机遇。但是,虚拟现实技术还有不多成熟的地方,视觉感受方面、听觉感受方面以及触觉及力反馈等方面均有待发展,虚拟现实技术人才短缺,媒体对于虚拟现实新闻制作流程不规范,受众对于运用虚拟现实技术呈现的新闻还有一个接受的过程,因此不能盲目地与新闻报道相结合。培养虚拟现实新闻拍摄和制作方面的人才,适时推出虚拟现实视新闻定制化服务等,相信这些改变一定会促进虚拟现实新闻以及新闻呈现的发展。虚拟现实技术在新闻呈现中的运用还处在探索发展阶段,因此应当在新闻和内容、技术和形式之间,寻求一个有机的平衡点,抓住发展的契机,利用自身的媒介优势,促进新闻传播业向更好的方向发展。
[Abstract]:The news communication in the new media era is undergoing profound changes.With the application of new technologies, such as UAV shooting, mobile live broadcast and computer processing, news has changed in many ways.Virtual reality technology has been widely used in the fields of education, scientific research, military affairs, news reports and so on, although it has only been available for more than two years.With the application of virtual reality technology, news has made great progress in lifelike, interactive and substitution.Through the method of case analysis and literature analysis, this paper analyzes the cases reported by the two conferences, sports reports and space launches using virtual reality technology, and draws the following conclusions.Influenced by the interactive and immersive characteristics of virtual reality technology, the relationship between the audience and the media has gradually changed, and people's reading habits and ways of obtaining information have changed.The relationship between people and news content has also changed. From the simple "reading", "watching" to "entering" in the virtual reality era, the immersive 360-degree panoramic experience has become a trend.The emergence of virtual reality technology has changed the presentation of traditional news. The powerful visual impact makes readers feel on the spot, makes the audience obtain information more quickly and comprehensively, and brings unlimited possibilities and challenges to the media.Virtual reality technology is bound to bring new opportunities for some media in transition.However, there are still not many mature areas in virtual reality technology, such as visual perception, auditory perception, tactile sensation and force feedback, etc. The virtual reality technology is short of talents.The media is not standard for the virtual reality news production process, the audience for the use of virtual reality technology to present the news there is a process of acceptance, so can not blindly with the news report.It is believed that these changes will promote the development of virtual reality news and news presentation.The application of virtual reality technology in news presentation is still in the stage of exploration and development, so we should seek an organic balance point between news and content, technology and form, seize the opportunity of development, and make use of their own media advantages.To promote the development of the news dissemination industry in a better direction.
【学位授予单位】：河北大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G210.7

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