在开放与保守策略间游移:“不确定性”逻辑下的新闻创新——对三家新闻组织采纳数据新闻的研究

发布时间：2018-06-09 19:52

本文选题：数据新闻 + 新闻创新　；参考：《新闻与传播研究》2017年09期

【摘要】：将数据新闻视为一种新闻创新,将组织视为新闻创新的关键主体,采用中观的组织视角,该文对新闻组织采纳和发展这一具有创新意涵的新闻实践的过程进行社会学和现象学的考察。通过对较早采纳数据新闻的三家组织进行考察,发现处于这一时期的中国新闻组织对创新采取了一种既开放又保守的貌似矛盾的策略。对这一看似矛盾的策略进行深入描述,发现对"不确定性"的感知和管理是理解新闻组织采纳创新之双重表现的主要逻辑。中国新闻组织对数据新闻创新的采纳并不能用单一的理论观点来解释,它部分支持了理性主义观点,同时部分支持了制度同型理论,创新采纳是一个曲折的试错过程,其未来的发展更可能会支持结果 (效益)驱动理论。
[Abstract]:It regards data news as a kind of news innovation and organizations as the key subject of news innovation. This paper makes a sociological and phenomenological study on the adoption and development of news practice by news organizations. Through the investigation of three organizations that adopted the data news earlier, it is found that the Chinese news organizations in this period have adopted a seemingly contradictory strategy of both openness and conservatism to innovation. This seemingly contradictory strategy is described in depth and it is found that perception and management of "uncertainty" are the main logic to understand the dual expression of news organization's adoption and innovation. The adoption of data news innovation by Chinese news organizations can not be explained from a single theoretical point of view. It partly supports the rationalism view and the institutional homogeneity theory. Innovation adoption is a tortuous process of trial and error. Its future development is more likely to support the result (benefit)-driven theory.
【作者单位】：中山大学传播与设计学院;
【基金】：教育部2014年规划基金项目“嵌入性共生:1990年代以来新闻与公关职业的双重演进及危机”(项目编号:1402002)的阶段性成果
【分类号】：G210

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