新闻体环境下追星行为对粉丝继续社会化的影响
发布时间：2018-08-05 16:41
【摘要】：本研究主要从粉丝的追星行为出发,关注其在追星过程中的继续社会化。运用传播学、社会学、心理学等专业的相关理论,采用线上观察、深度访谈、对比研究等定性研究结合问卷调查的定量研究等方法,关注研究对象在新媒体环境下的追星行为,并联系当下中国的社会语境,研究粉丝的继续社会化。论文主要分为五章。绪论部分主要是对研究缘起、研究意义以及研究方法等方面的简单介绍,对国内外迷文化研究与继续社会化研究做了概述性梳理。论文第二章解析了新媒体环境下粉丝的行为特征,并详细阐述了追星行为的具体分类。这种分类有益于对追星行为的详细探讨,也对研究追星行为对粉丝继续社会化的影响有指导性作用。论文第三章从人际关系、角色和价值三个方面对调查数据进行了统计,在简单分析的基础上,探究了新媒体环境下粉丝群体继续社会化的现状。通过对数据的分析对比不难发现,追星前后粉丝在这三个方面的表现均有明显变化,而这些变化则直接证明了追星行为对粉丝继续社会化存在影响。论文第四章通过对调查数据的统计,采用因果分析的方法研究粉丝追星行为与继续社会化之间的非确定性关系。实证研究结果表明,新媒体环境下,追星行为对粉丝继续社会化影响显著。论文结语部分对本研究进行了概括性总结,并提出了一些看法与建议。以期对日后的相关研究有所帮助。
[Abstract]:This study focuses on the continuing socialization of fans in the process of pursuing stars. Using the relevant theories of communication, sociology, psychology and so on, using qualitative research, such as online observation, in-depth interview and comparative study, combined with the quantitative research of questionnaire, we pay attention to the star-chasing behavior of the subjects in the new media environment. And linked to the current social context in China, the continued socialization of fans. The paper is divided into five chapters. The introduction part is a brief introduction to the origin, significance and research methods of the research, and gives a general introduction to the study of the culture of fans and the study of continuing socialization at home and abroad. The second chapter analyzes the behavior characteristics of fans in the new media environment, and expounds the specific classification of star pursuit behavior. This classification is beneficial to the detailed study of the behavior of star pursuit and also has a guiding effect on the influence of the behavior of pursuing stars on the continued socialization of fans. The third chapter makes statistics on the survey data from three aspects of interpersonal relationship, role and value. On the basis of simple analysis, it explores the status quo of the continued socialization of fans in the new media environment. Through the analysis and comparison of the data, it is not difficult to find that there are obvious changes in the performance of fans in these three aspects before and after the pursuit of stars, and these changes directly prove that the behavior of chasing stars has an impact on the continued socialization of fans. In the fourth chapter, we use causality analysis to study the non-deterministic relationship between fans' pursuit behavior and continuous socialization through the statistics of survey data. The empirical results show that the star-chasing behavior has a significant impact on the continued socialization of fans in the new media environment. The conclusion of the thesis summarizes the research and puts forward some opinions and suggestions. In order to help the related research in the future.
【学位授予单位】：华中师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G206
本文编号：2166369
[Abstract]:This study focuses on the continuing socialization of fans in the process of pursuing stars. Using the relevant theories of communication, sociology, psychology and so on, using qualitative research, such as online observation, in-depth interview and comparative study, combined with the quantitative research of questionnaire, we pay attention to the star-chasing behavior of the subjects in the new media environment. And linked to the current social context in China, the continued socialization of fans. The paper is divided into five chapters. The introduction part is a brief introduction to the origin, significance and research methods of the research, and gives a general introduction to the study of the culture of fans and the study of continuing socialization at home and abroad. The second chapter analyzes the behavior characteristics of fans in the new media environment, and expounds the specific classification of star pursuit behavior. This classification is beneficial to the detailed study of the behavior of star pursuit and also has a guiding effect on the influence of the behavior of pursuing stars on the continued socialization of fans. The third chapter makes statistics on the survey data from three aspects of interpersonal relationship, role and value. On the basis of simple analysis, it explores the status quo of the continued socialization of fans in the new media environment. Through the analysis and comparison of the data, it is not difficult to find that there are obvious changes in the performance of fans in these three aspects before and after the pursuit of stars, and these changes directly prove that the behavior of chasing stars has an impact on the continued socialization of fans. In the fourth chapter, we use causality analysis to study the non-deterministic relationship between fans' pursuit behavior and continuous socialization through the statistics of survey data. The empirical results show that the star-chasing behavior has a significant impact on the continued socialization of fans in the new media environment. The conclusion of the thesis summarizes the research and puts forward some opinions and suggestions. In order to help the related research in the future.
【学位授予单位】：华中师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G206
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