论司法审判中如何认定商标显著性——兼评《关于审理商标授权确权行政案件若干问题的规定》 第8、9、11条

发布时间：2018-02-12 20:35

  本文关键词： 传统类型商标 非传统类型商标 显著性　出处：《法律适用》2017年17期 　论文类型：期刊论文

【摘要】：传统类型商标(即平面商标)与非传统类型商标的显著性判断规则有所不同,传统类型商标着眼于商标含义的描述性,非传统类型商标则着眼于其表现形式。传统类型商标中具有直接描述性的标志不具有固有显著性,非传统类型商标整体上不具有固有显著性,除非达到驰名商标的程度具有获得显著性,否则不可获得注册。外文商标的显著性判断原则上以相关公众为判断主体,但亦应兼顾同业经营者利益。
[Abstract]:Traditional type trademark (i.e. flat trademark) is different from non-traditional type trademark in significance judgment rules. Traditional type trademark focuses on the descriptive nature of trademark meaning. Non-traditional type trademark focuses on its form of expression. The mark with direct description in traditional type trademark does not have inherent significance, and the non-traditional type trademark as a whole does not have inherent significance. Unless the level of well-known trademark is significant, it cannot be registered. In principle, the relevant public is the main body of judgment for the significance of foreign trademark, but the interests of the same operator should also be taken into account.
【作者单位】： 北京知识产权法院;
【分类号】：D923.43
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本文编号：1506504