论侵犯商标专用权行为的认定

发布时间：2019-03-05 15:27

【摘要】：商标立法之根本目的在于引导消费者正确购物,保护权利人合法权益,防止消费者混淆。然而,随着经济的迅速发展,传统的侵权认定标准已不完全应对复杂的侵权行为。在2013年之前,对商标的侵权判断采取的是“相似性”的单一判断方式,这种单一的判断模式显然已经不符合我国国情。随后,2013《商标法》的修改,在该法第五十七条第二款增加了“混淆可能性”,从而使我国对商标的侵权认定变为“相似性+混淆可能性”的新标准。这样的修改使《商标法》对侵权行为的认定在某种程度上有了一定的进步。顺应了国际公约和世界各国的立法趋势,与司法发展相衔接,意义重大而深远。但是我国仅在条文中规定了“混淆可能性”,并没有规定具体的操作方式,即没有相应的配套措施,在实践中难以正确把握。本文主要是以案例的形式展开,详细阐述商标专用权侵权认定的历史演变及其构成,同时借鉴美国、欧盟等国对这一问题的立法理念,参考他们的制度设计,根据本国国情,提出符合当代中国特色的商标专用权立法建议,更好的为市场经济服务,保护利益相关者的合法权益。同时,新修订了《商标法》符合商标法的立法宗旨和目的,也是市场竞争的内在要求,推动了整个社会市场效率的提升。
[Abstract]:The fundamental purpose of the trademark legislation is to guide the consumers to shop correctly, protect the legitimate rights and interests of the rights, and prevent the consumers from being confused. However, with the rapid development of economy, the traditional infringement identification standard has not completely dealt with the complex infringement. Before 2013, the infringement judgment of the trademark is the single judgment way of the "similarity", and this single judgment mode is obviously not in accordance with the national conditions of our country. Subsequently, as amended by the Trademark Law, in 2013, the "the possibility of confusion" was added to article 57, paragraph 2, of the Act, thus making our country's infringement of the trade mark a new standard of "similarity + confusion possibility". Such a modification makes the recognition of the infringement by the trademark law have some progress to some extent. It is of great significance and far-reaching significance to comply with the international conventions and the legislative trends of the countries of the world and to link with the development of the judicial system. However, in our country, only the "the possibility of confusion" is set out in the provisions, and there is no specific mode of operation, that is, there is no corresponding supporting measures, and it is difficult to grasp correctly in practice. This paper is mainly in the form of case, and expounds the historical evolution of the infringement of the right of exclusive use of the trademark and its composition. At the same time, reference is made to the legislative idea of the problem by the countries such as the United States and the European Union, referring to their system design, and according to the national conditions, This paper puts forward the legislative suggestions of the special right of the brand in conformity with the contemporary Chinese characteristics, and better serve the market economy and protect the legitimate rights and interests of the stakeholders. At the same time, the new revision of the Trademark Law, which is in line with the legislative purpose and purpose of the trademark law, is also the internal requirement of the market competition, and the promotion of the efficiency of the whole social market is promoted.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：D923.43

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