基于供应链视角的房地产开发成本控制研究

发布时间：2018-01-13 00:09

本文关键词：基于供应链视角的房地产开发成本控制研究　出处：《重庆大学》2013年硕士论文　论文类型：学位论文

【摘要】：近年来，随着我国改革开放制度的不断推进和我国城市化进程的大力开展，房地产业得到了前所未有的发展，房地产业逐渐成长为我国国民经济产业中的支柱产业。但是，，我国房地产市场企业众多，良莠不齐，尤其是在近几年，政府加大对于房地产市场的宏观调控，伴随着我国房地产市场机制的不断完善，房地产开发需要也必须走向管理科学化和精细化。成本管理是房地产开发管理环节中的关键因素，形成科学全面的成本管理理念，对于我国房地产市场的良好发展具有重要的意义。本文从房地产开发供应链的角度，从供应链成本管理的视觉阐述了基于房地产开发供应链的成本控制策略。文章的具体写作思路为:首先开篇分析了我国房地产业的发展状况，包括市场的发展和我国房地产企业的发展情况，进一步说明我国政府对于房地产市场的调控和我国房地产市场对于宏观调控的反应敏感性，从理论上论证了我国房地产开发有必要从供应链的大角度进行房地产开发的成本控制和管理。随后将工业生产的供应链理论引入到房地产开发中，以材料设备供应商、前期策划单位、设计单位、房地产开发商、承建商直至房产消费者的组成房地产开发的供应链条，接着分析供应链生产中的长鞭效应在房地产开发成本中的影响效应，通过建立卡尔曼滤波模型从理论上验证了在房地产开发中将整条供应链的成本管理和控制作为战略考虑的必要性，并定性的分析了成本管理的主要控制要素:提出以房地产开发企业为中心的整个全部供应链环节的成本管理战略，在供应量的各节点上加强各个参与方的成本控制意识，通过组织论和目标成本分解的方法将总目标成本层层分解到各责任部门，实现供应链系统中的成本精细化管理，有效降低房地产开发成本，实现更大的利润空间和市场竞争力。最后，论文强调在当前阶段进行供应链成本管理的重要性并分析了论文存在的不足和限制，指出了未来努力的方向。
[Abstract]:In recent years, with the continuous promotion of China's reform and opening up system and the development of China's urbanization process, the real estate industry has been an unprecedented development. The real estate industry has gradually grown into a pillar industry in the national economy. However, there are many enterprises in the real estate market in China, especially in recent years, the government has increased the macro-control of the real estate market. With the continuous improvement of the real estate market mechanism in our country, the real estate development needs must be scientific and meticulous management. Cost management is the key factor in the real estate development management. It is of great significance to form a scientific and comprehensive cost management concept for the good development of the real estate market in China. This article from the real estate development supply chain angle. From the perspective of supply chain cost management, this paper expounds the cost control strategy based on the real estate development supply chain. The specific writing ideas of this article are as follows: first, the development of real estate industry in China is analyzed. Including the development of the market and the development of real estate enterprises in China, further explain the real estate market regulation and control of China's real estate market to the macro-control of the sensitivity of the real estate market. This paper theoretically demonstrates that it is necessary to control and manage the cost of real estate development from the perspective of supply chain. Then the supply chain theory of industrial production is introduced into real estate development. Materials and equipment suppliers, pre-planning units, design units, real estate developers, contractors until real estate consumers constitute the supply chain of real estate development. Then it analyzes the effect of the bullwhip effect in the supply chain production in the real estate development cost. By establishing the Kalman filter model, the necessity of taking the cost management and control of the whole supply chain as a strategic consideration in the real estate development is proved theoretically. And qualitative analysis of the cost management of the main control elements: put forward the real estate development enterprise as the center of the whole supply chain cost management strategy. Strengthen the cost control consciousness of each participant on each node of supply, and decompose the total target cost layer by layer to each responsible department through the method of organization theory and target cost decomposition. Supply chain system to achieve cost refinement management, effectively reduce the cost of real estate development, achieve greater profit margins and market competitiveness. Finally. This paper emphasizes the importance of supply chain cost management in the current stage, analyzes the shortcomings and limitations of the paper, and points out the direction of future efforts.
【学位授予单位】：重庆大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TU723.3

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