北京麦新果季科技有限公司项目采购成本控制研究
发布时间：2018-11-03 18:16
【摘要】：发达的经济，离不开发达的文化传媒产业。文化传媒产业日益成为发达国家的重要支柱产业之一。在这种形势下，对于文化传媒公司来说既是一种机遇又是一种挑战，文化传媒企业要想在激烈的竞争中求生存、求发展，获得市场竞争力，必须对企业经营活动所需的物资进行高效的采购管理，以求更快的商品流动用于满足消费者多样化需求。目前，许多大型文化传播公司在采购成本管理上已经迈出了坚实的一步，但是均处于探索阶段，同时均有自己独特的成本管理方法，究竟用哪种成本管理方法更为有效，文化传播行业并没有一套规范的管理方式。文化传播企业已经逐渐的意识到，采购成本控制管理的重要性是提升自身竞争力的关键因素，如果运用得当，可以保障企业在激烈的社会竞争中占有重要的一席之地。虽然很多文化传播公司采用了各种采购成本管理方法，，但是同制造业、零售业等成本管理成熟的行业相比，成本管理总体来说还是处于一个初级的发展水平。 本文在文化传播行业发展的大背景下，对国内外关于项目采购成本控制的相关研究进行了认真梳理，借助成本管理方面的相关理论，分析出文化传播公司项目采购成本控制内容，结合文化传播行业的行业特性以及北京麦新果季科技有限公司的现状，根据采购成本控制的内容，构建了项目采购成本控制评价指标体系，并且以北京麦新果季科技有限公司为案例分析对象，运用层次分析法确定指标权重，并且对北京麦新果季科技有限公司项目采购进行了有效的评价，根据评价的相关结果，提出了成本控制的对策与建议。
[Abstract]:Developed economy, inseparable from the development of cultural media industry. Cultural media industry has increasingly become one of the important pillar industries in developed countries. In this situation, cultural media companies are both an opportunity and a challenge. Cultural media enterprises want to survive, develop and gain market competitiveness in the fierce competition. Efficient procurement management must be carried out to meet the diversified needs of consumers in order to achieve a faster flow of goods. At present, many large cultural communication companies have made a solid step in purchasing cost management, but they are all in the exploratory stage, and all have their own unique cost management methods, which cost management methods are more effective. Cultural communication industry does not have a set of standardized management. Cultural communication enterprises have gradually realized that the importance of purchasing cost control management is the key factor to enhance their competitiveness, if used properly, enterprises can be guaranteed to occupy an important place in the fierce social competition. Although many cultural communication companies adopt a variety of purchasing cost management methods, cost management is still at a primary level in general compared with manufacturing, retail and other industries with mature cost management. Under the background of the development of the cultural communication industry, this paper makes a careful study on the project purchasing cost control at home and abroad, with the help of the relevant theory of cost management. This paper analyzes the content of project purchasing cost control of cultural communication company, combining with the industry characteristics of cultural communication industry and the current situation of Beijing Mai Hsin Guo Ji Science and Technology Co., Ltd., according to the content of purchasing cost control, The evaluation index system of project purchasing cost control is constructed, and taking Beijing Maixinguoji Science and Technology Co., Ltd as the case analysis object, the AHP is used to determine the index weight. In addition, the project procurement of Beijing Mai Hsin Guo Ji Science and Technology Co., Ltd. is evaluated effectively. According to the relevant results of the evaluation, the countermeasures and suggestions of cost control are put forward.
【学位授予单位】：北京工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：G206-F;F275.3
本文编号：2308572
[Abstract]:Developed economy, inseparable from the development of cultural media industry. Cultural media industry has increasingly become one of the important pillar industries in developed countries. In this situation, cultural media companies are both an opportunity and a challenge. Cultural media enterprises want to survive, develop and gain market competitiveness in the fierce competition. Efficient procurement management must be carried out to meet the diversified needs of consumers in order to achieve a faster flow of goods. At present, many large cultural communication companies have made a solid step in purchasing cost management, but they are all in the exploratory stage, and all have their own unique cost management methods, which cost management methods are more effective. Cultural communication industry does not have a set of standardized management. Cultural communication enterprises have gradually realized that the importance of purchasing cost control management is the key factor to enhance their competitiveness, if used properly, enterprises can be guaranteed to occupy an important place in the fierce social competition. Although many cultural communication companies adopt a variety of purchasing cost management methods, cost management is still at a primary level in general compared with manufacturing, retail and other industries with mature cost management. Under the background of the development of the cultural communication industry, this paper makes a careful study on the project purchasing cost control at home and abroad, with the help of the relevant theory of cost management. This paper analyzes the content of project purchasing cost control of cultural communication company, combining with the industry characteristics of cultural communication industry and the current situation of Beijing Mai Hsin Guo Ji Science and Technology Co., Ltd., according to the content of purchasing cost control, The evaluation index system of project purchasing cost control is constructed, and taking Beijing Maixinguoji Science and Technology Co., Ltd as the case analysis object, the AHP is used to determine the index weight. In addition, the project procurement of Beijing Mai Hsin Guo Ji Science and Technology Co., Ltd. is evaluated effectively. According to the relevant results of the evaluation, the countermeasures and suggestions of cost control are put forward.
【学位授予单位】：北京工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：G206-F;F275.3
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