网络舆情下政府公信力的实证研究

发布时间：2018-04-17 10:25

本文选题：政府公信力 + 网络舆情　；参考：《重庆大学》2013年硕士论文

【摘要】：政府公信力是指社会公众对政府工作结果的心理认同感和满意程度。基于网络舆情下政府公信力的实证研究，不仅有助于提高网络时代政府执法水平和自身能力，也可以丰富政府管理相关的公共管理理论。本研究在文献分析的基础上，首先通过元分析对近两年网络舆情热点事件和政府网络舆情应对能力进行了探讨，接着结合“温州动车事故”分析了当前政府公信力的现状，并用问卷法测查了97名公众的满意度情况，最后基于网络舆情的视角提出了重塑和建设政府公信力的路径。主要结论如下：（1）2011年度网络舆情事件热点排行榜中“723温州动车事故”位列榜首；（2）网民最关注的网络热点事件首要是政府管理类，其次是突发安全事故类，然后是社会道德类、教育、官员言行类等；（3）信息透明和政府响应存在负数指标，政府公信力危机不容忽视；（4）政府在温州动车事故处理过程中的公开程度低，，处理方式的合理程度较低，处理结果的可信程度中等水平，政府公信力的总体满意程度低；网民参与该事故网络评论的积极性高，对于暗箱操作和贪腐行为厌恶度高，事故处理的认可和配合程度低；（5）单位不同、收入不同、干部级别、是否党员上公众满意度有显著差异；（6）推进政府管理方式创新、加强地方政府自身建设以及完善网络舆情应对机制是探寻重塑和提升政府公信力的主要路径。本研究采用理论与实证相结合的方法，初步探究了网络舆情与政府公信力的关系，根据网络舆情下政府公信力的元分析和实证研究结果给出了提升对策，对于如何在网络舆情时代背景下加强政府公信力建设具有一定的指导价值。
[Abstract]:Government credibility refers to the public's psychological identity and satisfaction with the results of government work.The empirical research based on network public opinion can not only help to improve the level of law enforcement and ability of government in the network era, but also enrich the theory of public management related to government management.On the basis of literature analysis, this paper first discusses the hot events of network public opinion and the ability of government network public opinion in the past two years through meta-analysis, and then analyzes the current situation of government credibility with the combination of "Wenzhou train accident".The satisfaction of 97 people was investigated by questionnaire, and the way to rebuild and build the credibility of the government was put forward based on the perspective of network public opinion.The main conclusions are as follows:"723 Wenzhou train accident" topped the list of online public opinion events in 2011.(2) Internet users are most concerned about the network hot events, mainly government management, followed by safety accidents, then social morality, education, officials words and deeds, and so on;3) the information transparency and the government response exist negative indicators, the government credibility crisis can not be ignored;(4) the government has a low degree of publicity, a low degree of reasonable treatment, a moderate level of credibility and a low degree of general satisfaction of the credibility of the government in the course of dealing with the Wenzhou train accident.Internet users participate in the accident network comments of high enthusiasm, for the dark box operation and corruption behavior high repugnance, the accident treatment of the approval and low degree of cooperation;(5) different units, different incomes, different levels of cadres, whether the party members on the public satisfaction has significant differences;6) promoting the innovation of government management mode, strengthening the construction of local government itself and perfecting the response mechanism of network public opinion are the main ways to explore and improve the credibility of the government.This study uses the combination of theory and empirical method to explore the relationship between network public opinion and the credibility of the government, according to the meta-analysis of government credibility and empirical research results under the network public opinion, the paper gives the countermeasures to improve the public trust.It has certain guiding value on how to strengthen the construction of government credibility under the background of network public opinion era.
【学位授予单位】：重庆大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：D630

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