档案网站用户持续使用意向影响因素实证研究

发布时间：2018-02-25 21:37

本文关键词： 档案网站持续使用意向影响因素　出处：《天津师范大学》2017年硕士论文　论文类型：学位论文

【摘要】：综合档案馆门户网站作为档案机构为广大用户提供服务的平台,以其高效、便捷、易获取等特点逐渐超越传统信息获取方式,成为用户获取所需档案资源最为便捷的途径。与此同时,在大数据、互联网+等思想的影响下,作为我国各级档案机构信息化工作重要组成部分的档案网站,正承担起更为多元化的社会职能。目前,我国各级综合档案馆门户网站虽相继建成并不断发展,然而在网站建设水平上仍良莠不齐,网站的利用率也存在较大差异,且多呈现下降态势,同规模庞大的中国网民以及日益频繁的网络浏览形成了鲜明对比。如何对档案网站进行优化,提高档案网站用户的持续使用意向,留住已有用户、激发潜在用户,是各级综合档案馆亟待解决的问题。本研究采用实证方法对影响档案网站用户持续使用意向的因素进行探讨,以期为进一步提升优化我国档案网站服务水平提供较为科学的参考依据。通过文献回顾,参考整合型技术接受模型、信息系统持续使用模型、信息系统成功模型三大理论模型,遴选出信息质量、系统质量、个性化服务、社会临场感、绩效期望、付出期望、社群影响、满意度、持续使用意向九个变量,构建档案网站用户持续使用意向影响因素模型并提出假设。选取历史研究者、爱好者这一用户群体作为调查对象开展问卷调查,对所得数据进行统计分析的结果显示:绩效期望、社群影响、个性化服务、用户满意度正向影响档案网站用户持续使用意向;绩效期望、付出期望和个性化服务正向影响档案网站用户满意度;信息质量正向影响绩效期望;系统质量正向影响付出期望;社会临场感正向影响社群影响。
[Abstract]:As a platform for archives organizations to provide services to users, the comprehensive archives portal has gradually exceeded the traditional way of obtaining information with its characteristics of high efficiency, convenience and easy access. At the same time, under the influence of big data, the Internet and other ideas, as an important part of the informatization work of archives organizations at all levels in our country, the archival website has become the most convenient way for users to obtain the required archival resources. At present, the portal websites of comprehensive archives at all levels in our country have been built and developed one after another, but the level of website construction is still uneven, and the utilization rate of websites is also quite different. In contrast to the large number of Chinese netizens and the increasingly frequent Internet browsing, how to optimize the archival website, improve the users' intention to use the archives, and retain the existing users, is a sharp contrast with the large scale of Chinese Internet users and the increasing frequency of Internet browsing. Stimulating potential users is an urgent problem to be solved at all levels of comprehensive archives. In order to further improve the service level of archives website in China to provide a more scientific reference basis. Through literature review, reference integrated technology acceptance model, information system sustainable use model, information system success model three theoretical models, Nine variables, including information quality, system quality, individualized service, social presence, performance expectation, pay expectation, community influence, satisfaction, continuous use intention, were selected. This paper constructs a model of influencing factors of users' intention of sustainable use of archival websites and puts forward hypotheses. Historical researchers and enthusiasts are selected to carry out a questionnaire survey. The results of statistical analysis show that: performance expectation, community impact, personalized service, user satisfaction positively affect the users' intention to use continuously; Pay expectations and personalized services positively affect the satisfaction of archival site users; the quality of information positively affects performance expectations; the positive impact of system quality has expected; and the sense of social presence has a positive impact on the community.
【学位授予单位】：天津师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G270.7

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