天生国际化企业学习导向、战略选择与国际绩效关系研究

发布时间：2018-08-23 11:53

【摘要】：随着经济全球化发展,年轻的小企业越来越容易进入国际市场,因此天生国际化企业的数量不断增长,它们已逐渐成为国际创业的研究焦点之一。这类企业对新兴市场和经济发展日益重要,它们也逐渐成为GDP的主要贡献者。因此,动态复杂环境下,如何提升天生国际化企业的绩效就显得尤为重要。本文以天生国际化企业为研究对象,研究学习导向、战略选择、创新对国际绩效的影响。该研究能够丰富国际创业理论,同时对提升天生国际化企业的国际绩效有一定的理论指导意义。首先,本文对天生国际化企业、学习导向、战略选择、创新等相关文献进行了系统梳理,分析了学习导向、战略选择及创新对天生国际化企业国际绩效的影响。在理论综述的基础上,提出了本文的研究框架,即:学习导向、战略选择、创新与天生国际化企业国际绩效的关系框架。其次,在文献综述的基础上,本文将学习导向划分为学习承诺、共享愿景、及开放心智三个维度,将战略选择分为低成本、差异化与聚焦三个维度,将创新分为探索式创新与利用式创新两个维度。定性分析了学习导向、战略选择与国际绩效的关系,及创新在其中发挥的中介作用。由此提出了本文的研究假设,建立了本研究的研究模型。然后,本文通过发放调研问卷的方式获取了相关研究数据,运用SPSS 21.0软件对数据进行了信度和效度检验、相关性分析和回归分析,对假设进行验证,得出了以下结论:第一,学习导向对创新有显著的正向影响作用;第二,战略选择对创新有显著的正向影响作用;第三,创新对天生国际化企业国际绩效有显著的正向影响作用;第四,学习导向对天生国际化企业国际绩效有部分影响作用;第五,战略选择对天生国际化企业国际绩效有部分影响作用;第六,创新在天生国际化企业学习导向与国际绩效间起完全中介作用;第七,创新在天生国际化企业战略选择与国际绩效间起部分中介作用。最后,提出了研究的不足并对未来研究进行了展望。
[Abstract]:With the development of economic globalization, young small enterprises are more and more easy to enter the international market, so the number of natural international enterprises is increasing, and they have gradually become one of the research focus of international entrepreneurship. They are increasingly important to emerging markets and economies and are becoming major contributors to GDP. Therefore, under the dynamic and complex environment, how to improve the performance of natural international enterprises is particularly important. This paper studies the influence of learning orientation, strategic choice and innovation on international performance. The research can enrich the international entrepreneurship theory, and it has certain theoretical significance to improve the international performance of natural international enterprises. First of all, this paper systematically combs the related literature, such as natural international enterprise, learning orientation, strategic choice, innovation and so on, and analyzes the influence of learning orientation, strategic choice and innovation on the international performance of natural international enterprises. On the basis of theoretical review, this paper puts forward the research framework of this paper, that is, the relationship between learning orientation, strategic choice, innovation and natural international performance of international enterprises. Secondly, on the basis of literature review, this paper divides learning orientation into three dimensions: learning commitment, shared vision, and open mind, and divides strategic choice into three dimensions: low cost, differentiation and focus. Innovation is divided into two dimensions: exploratory innovation and utilitarian innovation. Qualitative analysis of the relationship between learning orientation, strategic choice and international performance, as well as the intermediary role of innovation. The research hypothesis of this paper is put forward, and the research model of this study is established. Then, this paper obtains the relevant research data through the way of issuing the questionnaire, carries on the reliability and validity test, the correlation analysis and the regression analysis to the data using the SPSS 21.0 software, carries on the verification to the hypothesis, has obtained the following conclusion: first, Learning orientation has a significant positive impact on innovation; second, strategic choice has a significant positive impact on innovation; third, innovation has a significant positive impact on the international performance of natural international enterprises; fourth, Learning orientation has a partial effect on the international performance of natural international enterprises; fifth, strategic choice has a partial impact on international performance of natural international enterprises; sixth, Innovation plays a complete intermediary role between learning orientation and international performance. Seventh, innovation plays a part of intermediary role between natural international enterprise strategic choice and international performance. Finally, the deficiency of the research is put forward and the future research is prospected.
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：F272.3

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