基于J2EE的银行批发客户关系管理系统的设计与实现

发布时间：2018-04-19 13:56

本文选题：商机管理 + 客户批发关系管理　；参考：《电子科技大学》2013年硕士论文

【摘要】：随着招商银行河北分行的发展及业务工作量的增大，在传统的手工管理模式下，各职能部门在管理客户以及员工之间的沟通、控制和工作效率等方面暴露出来问题越来越多，本文将围绕银行批发客户关系管理系统展开深入的研究和分析，并以J2EE架构为基础完成对银行批发客户关系管理系统的设计与应用，这一系统应当具有较好的稳定性、相对完整的功能与较高的运行效率。本文所做的主要工作有如下几个方面：（1）对银行批发客户关系管理系统的所有用户进行深入、全面的调研，进行了详细的需求分析。（2）对银行批发客户关系管理系统进行总体设计，包括对系统基于B/S的网络结构设计、系统基于J2EE的MVC模式架构设计、系统功能模块设计以及系统基于SQL SERVER2005的数据库设计。系统功能模块主要包括商机管理、营销产品管理等子模块。（3）银行批发客户关系管理系统的具体实现与系统测试。依据客户关系管理系统的总体的设计基础，对系统主要功能模块实现方法进行详细介绍。通过性能测试、功能测试及压力测试，，保证系统系统平均响应时间不超过150ms且具有较低的CPU和内存占用率。通过银行批发客户关系管理系统，有效的解决了招商银行河北分行当前存在的各种管理客户问题，为招商银行河北分行员工提高管理客户的效率等作出贡献。
[Abstract]:With the development of Hebei Branch of China Merchants Bank and the increase of business workload, under the traditional manual management mode, more and more problems are exposed in the management of customer and employee communication, control and work efficiency.This paper will focus on the bank wholesale customer relationship management system in-depth research and analysis, and based on the J2EE framework to complete the design and application of the bank wholesale customer relationship management system, this system should have good stability,Relatively complete function and high running efficiency.The main work of this paper is as follows: 1) carry out a thorough and comprehensive investigation on all the users of the wholesale customer relationship management system of the bank, and carry out a detailed demand analysis. 2) carry out the overall design of the wholesale customer relationship management system of the bank.It includes the design of network structure based on B / S, the design of MVC architecture based on J2EE, the design of system function module and the design of database based on SQL SERVER2005.The function module of the system mainly includes business opportunity management, marketing product management, etc.) the concrete realization and system test of bank wholesale customer relationship management system.According to the general design foundation of customer relationship management system, the realization method of main function modules of the system is introduced in detail.Through performance test, function test and stress test, the average response time of the system is guaranteed not to exceed 150ms, and the system has low CPU and memory occupancy.Through the bank wholesale customer relationship management system, effectively solve the existing problems of China Merchants Bank Hebei Branch, and contribute to the staff of China Merchants Bank Hebei Branch to improve the efficiency of customer management.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TP311.52

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