基于SCRM的供电互动服务价值提升
发布时间：2018-12-20 12:33
【摘要】：基于"互联网+"及服务创新技术,结合电网公司实际需求,同时考虑国内外研究现状,提出了基于社会化客户关系管理(SCRM)的供电互动服务价值提升内涵,并提出建立基于SCRM的供电互动服务体系架构蓝图,为电网公司适应电改需求、服务社会、满足客户用电互动服务需求及提升电网公司竞争性售电奠定基础。
[Abstract]:Based on the "Internet" and service innovation technology, combined with the actual needs of grid companies, and considering the current research situation at home and abroad, this paper puts forward the value enhancement connotation of power supply interactive services based on socialized customer relationship management (SCRM). The paper also puts forward a blueprint of power supply interactive service system based on SCRM, which lays a foundation for grid companies to adapt to the demand of electricity reform, serve the society, meet the demand of interactive service of customers and enhance the competitive power sale of power grid companies.
【作者单位】： 国网河北省电力公司;石家庄幼儿师范高等专科学校;朗新科技股份有限公司;
【分类号】：F426.61
本文编号：2388005
[Abstract]:Based on the "Internet" and service innovation technology, combined with the actual needs of grid companies, and considering the current research situation at home and abroad, this paper puts forward the value enhancement connotation of power supply interactive services based on socialized customer relationship management (SCRM). The paper also puts forward a blueprint of power supply interactive service system based on SCRM, which lays a foundation for grid companies to adapt to the demand of electricity reform, serve the society, meet the demand of interactive service of customers and enhance the competitive power sale of power grid companies.
【作者单位】： 国网河北省电力公司;石家庄幼儿师范高等专科学校;朗新科技股份有限公司;
【分类号】：F426.61
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