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重大科研项目科普方案构成要素选择研究

发布时间:2018-05-29 01:32

  本文选题:重大科研项目 + 项目沟通 ; 参考:《中国科学院大学(工程管理与信息技术学院)》2016年硕士论文


【摘要】:科学传播与普及是人类社会文明的基石,是推动科学进步的源泉。近年来我国科普工作在各级政府的推动下,得到了蓬勃发展。但也存在诸如重大科研成果如何及时与社会公众进行有效沟通、公众对科普活动参与度不够高等问题。本文主要通过文献调研、因果分析、问卷调查、归纳演绎等定量定性分析方法,厘清了重大科研项目科普方案构成要素;通过SPSS分析概括总结了影响重大科研项目科普方案效果的主要因素,拟为重大科研项目成果如何及时与社会公众进行有效沟通、公众对科普活动参与度不够高两主要问题寻找解决途径。本文完成研究的主要内容如下:1.确立了重大科研项目科普方案其主要构成要素为:科普施众者、科普受众者、科普内容、科普媒介、科普环境。2.确立重大科研项目科普效果影响因素为时间、科普媒介及公众兴趣。3.提出了以科研项目为中心科普方案,构成要素选择重点为科普干系人和科普内容;以不同受众为中心的科普方案构成要素,构成要素选择重点为科普内容、科普媒介等。最后将上述研究内容结合案例,进行了科普案例效果分析。通过案例分析,进一步明确了科普方案构成要素选择的重要性,为重大科研项目的科普方案的策划提供借鉴。
[Abstract]:The dissemination and popularization of science is the cornerstone of human civilization and the source of scientific progress. In recent years, the work of popularizing science in our country has developed vigorously under the impetus of governments at all levels. However, there are still some problems such as how to communicate effectively with the public in time and how to participate in the popular science activities. This article mainly through the literature investigation, causality analysis, questionnaire survey, induction and deduction, and other quantitative qualitative analysis methods, to clarify the major scientific research projects of popular science elements; Through the analysis of SPSS, this paper summarizes the main factors that affect the effect of the major scientific research projects, and proposes how to communicate effectively with the public in time for the major scientific research projects. The public is looking for solutions to the two main problems of insufficient participation in popular science activities. The main contents of this thesis are as follows: 1. The main constituent elements of the major scientific research project are: the populist, the audience, the content, the media and the environment. Establish the important scientific research project science popularization effect influence factor as time, popular science medium and public interest. 3. This paper puts forward the scientific research project as the center of the popular science scheme, the key elements of which are the stakeholders and the content of science popularization, and the key elements of the scientific popularization scheme with different audiences as the center, the key elements of which are the popular science content and the science popularization media, and so on. Finally, the above research content combined with a case study, the impact of popular science case analysis. Through the case analysis, the importance of the selection of the constituent elements of the popular science scheme is further clarified, which provides a reference for the planning of the major scientific research projects.
【学位授予单位】:中国科学院大学(工程管理与信息技术学院)
【学位级别】:硕士
【学位授予年份】:2016
【分类号】:G315

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