一汽—大众汽车有限公司零部件采购体系优化策略研究

发布时间：2018-06-30 01:23

本文选题：汽车行业 + 零部件采购体系　；参考：《吉林大学》2013年硕士论文

【摘要】：一汽大众汽车有限公司成立于1991年，是中国改革开放以来，第一个按照规模制造起步的现代化整车制造企业。作为第一批大型合资企业，其二十年的发展历史，经历了中国汽车市场由闭门造车的落后状态，到逐步引入技术与资本，借力发展自主汽车产业的过程。一汽大众也由成立之初只有一款车，年销售几千辆，发展到现在两个品牌三十余款车型，年销售一百五十万辆，产值超千亿的行业领先企业。企业的发展，除了国家扶持，，社会经济发展的外部因素，与自身的体系能力构建是分不开的，其中零部件采购体系的变革发展起到了关键作用。 2011年前，一汽大众零部件采购体系大概经历了四个阶段，建立期，成长期，发展期以及跨越期，每个阶段都与企业状态、产品与市场的发展、政策环境等因素相关,并且根据产量与规模，以及环境改变而不断演进变化中。目前，一汽大众零部件采购体系正面对新的挑战，‘三地四厂’的战略实施，以及在2018年实现产销超越200万辆的目标，这需要零部件采购体系继续变革。从2011年开始，第五个阶段也就是面向未来的零部件采购体系开始构建，其中‘三地四厂’的生产方式，满足销量快速增长的要求，以及保证质量与效率的前提下降低采购成本是主要问题。采购体系通过组织机构的调整；采购流程优化及信息系统的构建；供应商能力提升等优化方案来解决这些问题。通过两年多的实践，新的零部件采购体系适应了企业快速发展的需要。零部件采购成本得以降低；项目进度得到保证，效率得以提升，车型的开发周期大幅缩短；供应商综合能力也得到提升。汽车工业是典型的知识、资本及劳动力密集的国民经济支柱产业。宏观上说，其体量大，供应链长、分布广泛，直接涉及众多行业，汽车产业政策的制定影响宏观调控，并反映宏观经济形势；微观上说，很多管理理论来源于汽车行业，并作用于汽车行业。汽车零部件采购作为供应链管理的一个重要组成，涵盖供应链管理的众多要素。零部件采购体系的优化提升，对提高企业竞争力，保证企业健康发展方面具有重要意义。本文通过将一汽大众汽车有限公司作为案例进行分析研究，结合中德双方供应链管理方面的经验，对零部件采购未来发展策略进行展望，帮助企业优化零部件采购管理手段，提高管理效率；
[Abstract]:FAW Volkswagen Automobile Co., Ltd. was founded in 1991, is the first modern automobile manufacturing enterprise to start manufacturing according to the scale of China since the reform and opening up. As the first batch of large-scale joint ventures, the development history of twenty years has experienced the process of Chinese automobile market from the backward state of closed door to the gradual introduction of technology and capital, and the development of independent automobile industry. FAW Volkswagen has also grown from just one car at the beginning of its founding, with annual sales of several thousand vehicles, to more than 30 models sold by two brands, with annual sales of 1.5 million vehicles, and an industry leader with an output value of more than 100 billion units. The development of enterprises, in addition to the support of the state, the external factors of social and economic development are inseparable from the construction of their own system capacity, in which the reform and development of the procurement system of parts and components played a key role. FAW Volkswagen parts procurement system has probably gone through four stages: establishment, growth, development and leapfrogging. Each stage is related to the state of the enterprise, the development of the product and market, the policy environment, and so on. And evolving according to output and scale, as well as environmental change. At present, FAW Volkswagen parts purchasing system is facing new challenges: the strategic implementation of "three places and four factories" and the target of producing and selling more than 2 million vehicles by 2018, which needs to continue to transform the procurement system of parts and components. Starting in 2011, the fifth stage, the future-oriented procurement system of parts and components, began to be constructed, in which the production mode of 'three places and four factories' met the requirement of rapid growth in sales volume. And ensure the quality and efficiency of the premise of reducing procurement costs is the main problem. The procurement system solves these problems through organizational adjustment, procurement process optimization and information system construction, supplier capability upgrading and other optimization programs. Through more than two years of practice, the new parts purchasing system meets the needs of rapid development of enterprises. The cost of purchasing parts and components is reduced, the project schedule is guaranteed, the efficiency is improved, the development cycle of the vehicle is greatly shortened, and the comprehensive ability of the supplier is also improved. Automobile industry is a typical knowledge, capital and labor-intensive pillar industry of the national economy. Macroscopically, it has a large volume, a long supply chain and a wide distribution, which directly involves many industries. The formulation of automobile industry policies affects the macro-control and reflects the macroeconomic situation. Microscopically, many management theories come from the automobile industry. And the role of the auto industry. As an important component of supply chain management, auto parts procurement covers many elements of supply chain management. The optimization and promotion of parts purchasing system is of great significance in improving the competitiveness of enterprises and ensuring the healthy development of enterprises. In this paper, FAW Volkswagen Co., Ltd. is taken as a case study, combined with the experience of supply chain management between China and Germany, the future development strategy of parts procurement is prospected to help enterprises optimize the means of parts procurement management. Improving management efficiency;
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F274;F426.471

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