天狼星公司俄罗斯光伏电站项目案例研究

发布时间：2018-07-02 09:36

本文选题：天狼星公司 + 光伏产业　；参考：《哈尔滨工业大学》2015年硕士论文

【摘要】：自2011年开始,欧美光伏市场萎缩使我国光伏产业陷入困境。2012年下半年美国和欧盟对我国光伏企业展开“双反”调查更是使我国的光伏产业发展遭受阻力,致使企业利润大幅下滑,大量光伏企业不堪重负,纷纷破产倒闭。但受我国光伏产业政策引导和市场驱动等因素的推动,2013年后形势有所好转,当年主要光伏企业实现扭亏为盈,经营状况得到了较大改善,市场稳步扩大。2014年,我国光伏产业规模保持平稳增长,出现多晶硅市场需求提升、电池组件产量继续增长、光伏市场持续扩大的现象。面对情况好转的国际市场,以黑龙江天狼星电站设备有限公司成功中标俄罗斯的光伏电站项目为例,分析我国光伏产业的现状与光伏产业发展政策,参考大量国内国外文献资料以及公司内部一手资料,结合俄罗斯的产业现状与政策对比发现市场机遇,考量市场风险,总结项目实施过程中遇到的问题及其对策,旨在为我国政府、光伏产业协会以及光伏企业提供开拓国际新市场的对策,增加企业“走出去”的信心。我国光伏产业实现“走出去”战略应该由政府、行业协会和企业三方面共同努力和推动。政府方面应该建立有效的国际贸易协调机制、整合资源形成完整的产业链、完善相关的政策和措施、健全相关认证和监督机制以及建立完善的政策补贴体系;整个光伏行业应该积极履行行业协会服务功能和推进产业联盟建设;企业自身应该培养敏锐的市场敏感性,抓住国际市场机会、加强技术能力创新、提升开发国际市场的能力。
[Abstract]:Since 2011, the shrinking photovoltaic market in Europe and the United States has caused the photovoltaic industry in our country to be in a difficult position. As a result of a sharp decline in corporate profits, a large number of photovoltaic enterprises overburdened, bankruptcy. However, driven by the policy guidance and market drive of the photovoltaic industry in China, the situation has improved somewhat since 2013. In that year, major photovoltaic enterprises made a turnaround, their operating conditions improved considerably, and the market expanded steadily in 2014. The scale of photovoltaic industry in China keeps steady growth, the demand of polycrystalline silicon market increases, the output of battery components continues to increase, and the photovoltaic market continues to expand. In the face of the international market where the situation is improving, taking Heilongjiang Sirius Power Station equipment Co., Ltd. as an example to successfully bid for the photovoltaic power station project in Russia, this paper analyzes the current situation and the development policy of the photovoltaic industry in China. Referring to a large number of domestic and foreign literature and internal primary materials, combining with the industrial situation and policy comparison in Russia to find market opportunities, consider market risks, sum up the problems encountered during the implementation of the project and its countermeasures. The aim is to provide our government, photovoltaic industry association and photovoltaic enterprises with countermeasures to open up new international markets, and to increase the confidence of enterprises to "go out". The realization of "going out" strategy of photovoltaic industry in China should be promoted by the government, industry association and enterprises. The government should establish an effective international trade coordination mechanism, integrate resources to form a complete industrial chain, improve relevant policies and measures, improve the relevant certification and supervision mechanism and establish a sound policy subsidy system; The whole photovoltaic industry should actively perform the service function of the trade association and promote the construction of the industrial alliance, and the enterprises themselves should cultivate keen market sensitivity, seize the international market opportunities, strengthen the innovation of technological capabilities, and enhance the ability to develop the international market.
【学位授予单位】：哈尔滨工业大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F416.6

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