中国非公路矿用汽车产业发展战略研究
发布时间：2018-11-09 13:29
【摘要】：从国际矿用车的产业竞争格局和发展态势来看,随着中国在全球经济和战略地位的日益提升,全球矿山设备市场重心逐渐向以中国为中心的亚太地区转移,国外的跨国工程机械巨头和国内的工程机械行业新秀,都将非公路矿用车行业作为其拓展利润空间新的突破口,在中国及周边国家市场上展开激烈争夺,大量资金的涌入矿用车制造业,在市场竞争中逐步将国内的矿用自卸车发展为两大类型：一类是传统的专业化非公路矿用自卸车,包括机械传动矿用自卸车和电动轮矿用自卸车；另一类是以公路重型卡车为基础发展形成的宽体式自卸车。行业的发展趋势标志着矿用车产业已经进入到了全行业、多元化投资的时代,矿用车行业将呈现出同质化、严酷竞争的态势。 那么,中国非公路矿用汽车产业的出路在哪里呢?产业应该选择什么样的发展战略才能使非公路矿用汽车产业保持长久的可持续发展动力并且拥有国际竞争力呢? 本文通过对中国非公路矿用汽车产业的发展历程进行了回顾以后,对产业现有重点企业进行了分析发现当前产业发展中存在诸如产业内竞争对手剧增,恶性竞争有时候在所难免、产业内专业高端人才严重缺乏、配套件供应商生产技术普遍落后、产业配套金融服务系统不完善、矿用汽车售后服务体系滞后等问题,紧接着对中国非公路矿用汽车产业的战略环境、战略能力展开了深入分析,并对中国非公路矿用汽车产业进行了SWOT分析。最后,文章在上述评述和分析的基础上得出中国非公路矿用汽车产业必须有针对性地选择自主创新、整合联盟、成本领先、系统化营销等发展战略,并给出了具体的实施措施,包括强化政府支持职能、加快推进核心部件国产化、加强产品自主创新,实施“产学研合作”、强化产业内高端人才、建立自主研发创新体系、加强产业科技人才培养、实施产业并购整合、提高国际合作、合资水平、培育中小企业,完善矿用汽车配套体系、强化与行业主导大客户合作,大力推进“借船出海”等。 希望文章能为中国非公路矿用汽车产业的发展提供一定的借鉴意义。
[Abstract]:Judging from the industrial competition pattern and development situation of international mining vehicles, with China's increasing global economic and strategic position, the center of gravity of the global mining equipment market is gradually shifting to the Asia-Pacific region, where China is the center. Foreign multinational construction machinery giants and domestic construction machinery industry rookies have taken the off-road mining car industry as a new breakthrough to expand their profit margins, and have engaged in fierce competition in the markets of China and its neighboring countries. With the influx of large amounts of funds into the mining vehicle manufacturing industry, in the market competition, the domestic mine dump truck is gradually developed into two types: one is the traditional specialized non-highway mine dump truck. The utility model includes a mechanically driven mine dump truck and an electric wheel mining dump truck; The other is the development of a wide-body dump truck based on heavy road trucks. The development trend of the industry indicates that the mining vehicle industry has entered into the whole industry. In the era of diversified investment, the mining car industry will show a situation of homogeneity and severe competition. So where is the way out for China's off-road mining industry? What kind of development strategy should the industry choose to make the off-road mining automobile industry maintain long-term sustainable development power and have international competitiveness? After reviewing the development course of China's off-road mining automobile industry, this paper analyzes the existing key enterprises in the industry and finds that there exist such as the sharp increase of competitors in the industry. Vicious competition is sometimes unavoidable. There are serious shortages of professional and high-end personnel in the industry, the production technology of accessories suppliers is generally backward, the financial service system of the industry is not perfect, the after-sales service system of mining vehicles is lagging behind, and so on. Then, the strategic environment and strategic capability of China's off-road mining automobile industry are analyzed deeply, and the SWOT analysis of China's off-highway mining automobile industry is carried out. Finally, on the basis of the above comments and analysis, the paper concludes that China's off-road mining automobile industry must choose independent innovation, integration alliance, cost leading, systematic marketing and other development strategies, and gives the specific implementation measures. These include strengthening government support functions, speeding up the localization of core components, strengthening independent innovation of products, implementing "industry-study-research cooperation," strengthening high-end talents in the industry, establishing independent R & D innovation systems, and strengthening the cultivation of scientific and technological personnel in industry. We should carry out industrial merger and acquisition integration, improve international cooperation, joint venture level, cultivate small and medium-sized enterprises, perfect the matching system of mining vehicles, strengthen cooperation with major customers leading the industry, and vigorously promote "sailing by boat". I hope the article can provide some reference for the development of the non-highway mining automobile industry in China.
【学位授予单位】：内蒙古大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F426.471
本文编号：2320546
[Abstract]:Judging from the industrial competition pattern and development situation of international mining vehicles, with China's increasing global economic and strategic position, the center of gravity of the global mining equipment market is gradually shifting to the Asia-Pacific region, where China is the center. Foreign multinational construction machinery giants and domestic construction machinery industry rookies have taken the off-road mining car industry as a new breakthrough to expand their profit margins, and have engaged in fierce competition in the markets of China and its neighboring countries. With the influx of large amounts of funds into the mining vehicle manufacturing industry, in the market competition, the domestic mine dump truck is gradually developed into two types: one is the traditional specialized non-highway mine dump truck. The utility model includes a mechanically driven mine dump truck and an electric wheel mining dump truck; The other is the development of a wide-body dump truck based on heavy road trucks. The development trend of the industry indicates that the mining vehicle industry has entered into the whole industry. In the era of diversified investment, the mining car industry will show a situation of homogeneity and severe competition. So where is the way out for China's off-road mining industry? What kind of development strategy should the industry choose to make the off-road mining automobile industry maintain long-term sustainable development power and have international competitiveness? After reviewing the development course of China's off-road mining automobile industry, this paper analyzes the existing key enterprises in the industry and finds that there exist such as the sharp increase of competitors in the industry. Vicious competition is sometimes unavoidable. There are serious shortages of professional and high-end personnel in the industry, the production technology of accessories suppliers is generally backward, the financial service system of the industry is not perfect, the after-sales service system of mining vehicles is lagging behind, and so on. Then, the strategic environment and strategic capability of China's off-road mining automobile industry are analyzed deeply, and the SWOT analysis of China's off-highway mining automobile industry is carried out. Finally, on the basis of the above comments and analysis, the paper concludes that China's off-road mining automobile industry must choose independent innovation, integration alliance, cost leading, systematic marketing and other development strategies, and gives the specific implementation measures. These include strengthening government support functions, speeding up the localization of core components, strengthening independent innovation of products, implementing "industry-study-research cooperation," strengthening high-end talents in the industry, establishing independent R & D innovation systems, and strengthening the cultivation of scientific and technological personnel in industry. We should carry out industrial merger and acquisition integration, improve international cooperation, joint venture level, cultivate small and medium-sized enterprises, perfect the matching system of mining vehicles, strengthen cooperation with major customers leading the industry, and vigorously promote "sailing by boat". I hope the article can provide some reference for the development of the non-highway mining automobile industry in China.
【学位授予单位】：内蒙古大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F426.471
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