持续金融危机下中国制造业企业国际化战略研究
发布时间:2019-01-20 14:41
【摘要】:本论文主要对持续金融危机下我国制造业企业国际化发展战略的基本问题进行了广泛深入的讨论,在此基础上,还就我国制造业企业如何进一步走向国际市场、迎接更为艰巨的挑战,提出了一套可供借鉴与选择的国际化战略对策。企业的国际化是一个实践性很强的研究课题,尤其是在持续金融危机的背景下,不论是我们政府还是企业本身,都应该积极调整对策。本文以华为公司在持续金融危机下所采取的国际化战略为例,对我国制造业企业的措施进行综合性的概括与分析。 全文一共分为六章,首先为绪论,阐述了论文的写作背景、写作意义、相关文献综述以及本论文所使用的研究方法;第二章是相关的概念界定,主要分析了危机理论、企业国际化理论、持续金融危机内涵及演变特征等理论;第三章是我国制造业企业的国际化发展现状研究,主要分析了我国制造业企业国际化发展的历程与现状;第四章为持续金融危机下中国制造企业国际化战略选择与构建;第五章为持续金融危机下我国制造业企业国际化战略的执行与控制;第六章主要从产业组织结构、企业微观组织结构等四个方面对这个问题进行了研究,第七章是案例分析,主要介绍了华为集团的国际化战略实施,并对其做了简要的分析;分析了本文的不足之处并提出进一步的展望。
[Abstract]:This paper mainly discusses the basic problems of the internationalization development strategy of Chinese manufacturing enterprises under the continuous financial crisis. On the basis of this, it also discusses how our manufacturing enterprises move further to the international market. In order to meet the more difficult challenge, a set of international strategic countermeasures which can be used for reference and selected are put forward. The internationalization of enterprises is a very practical research topic, especially in the context of the sustained financial crisis, both our government and the enterprises themselves should actively adjust the countermeasures. Taking the internationalization strategy adopted by Huawei Company under the continuous financial crisis as an example, this paper makes a comprehensive summary and analysis of the measures taken by Chinese manufacturing enterprises. The full text is divided into six chapters, first is the introduction, elaborated the thesis writing background, the writing significance, the related literature review as well as the research method which this paper uses; The second chapter is related to the definition of concepts, mainly analyzes the crisis theory, enterprise internationalization theory, the connotation and evolution of the sustained financial crisis theory; The third chapter is the status quo of the internationalization development of Chinese manufacturing enterprises, mainly analyzes the process and current situation of the internationalization development of Chinese manufacturing enterprises, the fourth chapter is the choice and construction of the internationalization strategy of Chinese manufacturing enterprises under the sustained financial crisis. The fifth chapter is the implementation and control of the internationalization strategy of Chinese manufacturing enterprises under the continuous financial crisis; The sixth chapter mainly from the industrial organization structure, enterprise micro organization structure and other four aspects of the study, the seventh chapter is a case study, mainly introduced the implementation of the international strategy of Huawei Group, and made a brief analysis of it; The deficiency of this paper is analyzed and the further prospect is put forward.
【学位授予单位】:湖北工业大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F279.23;F426.6
本文编号:2412118
[Abstract]:This paper mainly discusses the basic problems of the internationalization development strategy of Chinese manufacturing enterprises under the continuous financial crisis. On the basis of this, it also discusses how our manufacturing enterprises move further to the international market. In order to meet the more difficult challenge, a set of international strategic countermeasures which can be used for reference and selected are put forward. The internationalization of enterprises is a very practical research topic, especially in the context of the sustained financial crisis, both our government and the enterprises themselves should actively adjust the countermeasures. Taking the internationalization strategy adopted by Huawei Company under the continuous financial crisis as an example, this paper makes a comprehensive summary and analysis of the measures taken by Chinese manufacturing enterprises. The full text is divided into six chapters, first is the introduction, elaborated the thesis writing background, the writing significance, the related literature review as well as the research method which this paper uses; The second chapter is related to the definition of concepts, mainly analyzes the crisis theory, enterprise internationalization theory, the connotation and evolution of the sustained financial crisis theory; The third chapter is the status quo of the internationalization development of Chinese manufacturing enterprises, mainly analyzes the process and current situation of the internationalization development of Chinese manufacturing enterprises, the fourth chapter is the choice and construction of the internationalization strategy of Chinese manufacturing enterprises under the sustained financial crisis. The fifth chapter is the implementation and control of the internationalization strategy of Chinese manufacturing enterprises under the continuous financial crisis; The sixth chapter mainly from the industrial organization structure, enterprise micro organization structure and other four aspects of the study, the seventh chapter is a case study, mainly introduced the implementation of the international strategy of Huawei Group, and made a brief analysis of it; The deficiency of this paper is analyzed and the further prospect is put forward.
【学位授予单位】:湖北工业大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F279.23;F426.6
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