惠博普公司知识型员工激励机制研究

发布时间：2018-01-05 16:10

本文关键词：惠博普公司知识型员工激励机制研究　出处：《西北农林科技大学》2015年硕士论文　论文类型：学位论文

【摘要】：随着“科技是第一生产力”科学论断的提出和中国近三十年的经济大发展,使得企业对于知识及知识型人才的重视程度与日俱增,许多企业将吸引知识型人才,激励知识型人才和留住知识型人才作为企业的立身之本,发展之道。因此,企业要想在改革开放的攻坚期和深水期依然确保强大的发展势头并争取更大的发展空间,就必须建立一套科学、合理、系统的全方位人才管理激励机制,以改善知识型员工的发展环境,鼓励自主创新,鼓励奋发有为。只有这样,企业才会有发展和未来。本文以惠博普公司经营管理人员、产品研发人员和市场营销人员三种知识型员工作为研究对象,针对惠博普公司在激励机制方面存在的问题,理论结合实际,通过对国内外各种激励理论的研究和分析,针对知识型员工的典型特征,从薪酬激励、工作激励、个人成长/发展激励和情感激励四大方面对惠博普公司进行了激励体系构建。本文强调了对知识型员工的激励机制方案的构建须遵循中国国情,实施全面激励,在注重物质激励的同时,务须将精神激励和情感激励提高到同等重要的地位;重视短期激励的同时谋求长期激励;激励措施必须因人而宜、量体裁衣,而且要不断发展创新。企业只有立足于自身特点和实际情况建立起的激励机制才能真正达到对知识型员工的有效激励。本论文在对惠博普公司激励工作中存在的问题进行调查分析的基础上,采用系统分析方法,综合理论分析方法、文献与案例专题研究方法、调查取样分析方法、比较类比分析方法、理论联系实际等方法,针对惠博普公司在激励工作中存在的突出问题进行一一剖析,同时兼顾论文的实用性和可操作性,力争为惠博普公司设计一套专业性较强的综合激励解决方案。本论文的结构框架如下:第一章,导论部分。介绍论文的研究目的和意义,明确本文研究思路,研究方法及结构安排。第二章,阐述古今中外激励理论和研究成果,借鉴中国古代、近代和现代激励观的经典思想和重要理论,与中国国情紧密结合,对知识型员工进行定义和特征分析,提出针对知识型员工的激励方法和激励原则。第三章,惠博普公司简介,针对前面提及的三种类型员工的工作性质和发展方向,剖析了惠博普公司目前在知识型员工激励机制方面存在的各种问题。第四章,在前面章节研究的基础上,从薪酬激励、工作激励、个人成长/发展和情感激励四大方面为惠博普公司构建一套完整的综合激励方案。第五章,总结研究成果,说明存在问题,指明研究方向。
[Abstract]:With the scientific conclusion that "science and technology is the first productive force" and the great economic development of China in the past 30 years, enterprises pay more and more attention to knowledge and knowledge talents, and many enterprises will attract knowledge talents. Encouraging knowledge talents and retaining knowledge talents as the foundation of the enterprise, the way of development. If enterprises want to ensure strong development momentum and strive for greater development space in the period of reform and opening up and deepwater period, they must establish a set of scientific, reasonable, systematic and all-round talent management incentive mechanism. In order to improve the development environment of knowledge workers, encourage independent innovation, encourage hard work. Only in this way, enterprises will have development and future. Product R & D personnel and marketing staff as three types of knowledge workers as the research object, in view of the problems in the incentive mechanism of Huibop Company, theory combined with practice. Through the research and analysis of various incentive theories at home and abroad, according to the typical characteristics of knowledge workers, from salary incentives, job incentives. The four aspects of personal growth / development motivation and emotional motivation have constructed the incentive system of Huibop Company. This paper emphasizes that the construction of incentive mechanism for knowledge workers should follow the national conditions of China and implement comprehensive incentives. While paying attention to the material motivation, we must raise the mental motivation and the emotional motivation to the same important position; Attach importance to short-term incentives and seek long-term incentives at the same time; Incentives must be tailored to suit people. Only the incentive mechanism established based on its own characteristics and actual conditions can truly achieve the effective incentive to the knowledge workers. On the basis of investigation and analysis. System analysis method, comprehensive theoretical analysis method, literature and case study method, investigation and sampling analysis method, comparative analogy analysis method, theory combined with practice and other methods. This paper analyzes the outstanding problems in the incentive work of Huibop Company and gives consideration to the practicability and maneuverability of the thesis. Strive to design a set of professional comprehensive incentive solutions for Huibop Company. The structure of this paper is as follows: chapter one, introduction. Introduce the purpose and significance of the paper, clear the research ideas of this paper. The second chapter expounds the ancient and modern Chinese and foreign incentive theory and research results, drawing lessons from the classical ideas and important theories of ancient, modern and modern ideas of motivation, closely combined with China's national conditions. The definition and characteristics of knowledge workers are analyzed, and the incentive methods and principles for knowledge workers are put forward. Chapter 3, introduction of Huibop Company. According to the work nature and development direction of the three types of employees mentioned above, this paper analyzes various problems existing in the incentive mechanism of knowledge workers in Huibop Company. Chapter 4th, on the basis of the previous chapters. From four aspects of salary incentive, job motivation, personal growth / development and emotional motivation, we build a complete set of comprehensive incentive scheme for Huibop Company. 5th chapter, summarize the research results, explain the existing problems. Indicate the direction of research.
【学位授予单位】：西北农林科技大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F272.92

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