成都市区连锁药店药学服务基本情况调查
发布时间：2018-07-17 00:02
【摘要】：目的:为促进连锁药店药学服务的进一步开展和相关部门实施监管提供参考。方法:通过实地调查和问卷调查相结合的方式对成都市区5家连锁药店分店开展药学服务的基本情况进行调查与分析。结果:核心服务方面,调查发现2家药店未悬挂药师证且药师不在岗;各药店药师提供用药指导频度的差异有统计学意义(P0.05),超过50%的受访消费者在药店B、C和E购药时药师经常会提供用药指导。感知服务方面,存在违法广告和促销情况的药店各有3家;各药店药品分区情况均较好;服务存档材料情况药店C最好,药店D最差;服务咨询区设置上独立咨询区的设置情况较差。扩展服务方面,会员卡业务一项除会员日优惠外5家药店对会员的优惠方式各有不同;各药店药品拆零服务开展情况较差,无一家药店拆零品种数≥10。结论:成都市区连锁药店药学服务基本情况差强人意。除了采取药店加强对药师的考核和管理、完善药学服务项目,监管部门强化对药品广告和促销的监管等手段外,建议借助互联网信息技术手段,建立云监管平台,开展远程服务和云服务,加强互联网品牌服务营销,以提升连锁药店的药学服务水平。
[Abstract]:Objective: to provide a reference for the further development of pharmaceutical services in chain pharmacies and the supervision of relevant departments. Methods: through field investigation and questionnaire survey, the basic situation of pharmaceutical service in 5 chain drugstore stores in Chengdu city was investigated and analyzed. Results: in terms of core service, the investigation found that 2 pharmacies did not have the pharmacist's card and the pharmacist was not on the job. The difference of the frequency of drugstore pharmacists to provide drug guidance was statistically significant (P0.05). More than 50% of the surveyed consumers often provided drug guidance when they bought drugs in the drugstore BUC and E. In the aspect of perceived service, there are 3 drugstores with illegal advertising and promotion, 3 drugstores with better drug zoning, the best drugstore C with the best service archival materials and the worst drugstore D; The setting of the independent consultation area in the service consultation area is poor. Expansion of services, membership card business in addition to the membership days of 5 drugstores in addition to the members of different preferential ways; the drugstore zero service is poor, none of the drugstore zero variety 鈮，
本文编号：2128143
[Abstract]:Objective: to provide a reference for the further development of pharmaceutical services in chain pharmacies and the supervision of relevant departments. Methods: through field investigation and questionnaire survey, the basic situation of pharmaceutical service in 5 chain drugstore stores in Chengdu city was investigated and analyzed. Results: in terms of core service, the investigation found that 2 pharmacies did not have the pharmacist's card and the pharmacist was not on the job. The difference of the frequency of drugstore pharmacists to provide drug guidance was statistically significant (P0.05). More than 50% of the surveyed consumers often provided drug guidance when they bought drugs in the drugstore BUC and E. In the aspect of perceived service, there are 3 drugstores with illegal advertising and promotion, 3 drugstores with better drug zoning, the best drugstore C with the best service archival materials and the worst drugstore D; The setting of the independent consultation area in the service consultation area is poor. Expansion of services, membership card business in addition to the membership days of 5 drugstores in addition to the members of different preferential ways; the drugstore zero service is poor, none of the drugstore zero variety 鈮，
本文编号：2128143
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