高校网络舆论引导及对策研究

发布时间：2018-04-02 15:19

本文选题：高校　切入点：网络舆论　出处：《福建师范大学》2013年硕士论文

【摘要】：在信息技术革命继续飞速发展的今天,日益渗透到人们日常生活的方方面面的网络技术,改变了我们的信息传播方式和人际沟通方式,甚至社会管理的方式等。这一切对于生活在网络迅速扩张的时代环境中的大学生的影响是双重的。高校校园是获得网络技术最为先觉,并且网络应用最为普遍的场所,尤其是校园网已经成为校园内各种言论声音的集散地。高度重视高校网络舆论的引导,这对维护校园稳定和促进校园健康、可持续发展具有十分重要的现实意义。本文首先说明了本选题的背景和意义,并综述了当前高校校园网络舆论研究的现状。其后在确定了高校网络舆论和高校网络舆论引导工作的概念的基础上,分析了高校网络舆论的形成机制与特点,阐述了高校网络舆论引导工作的必要性和引导的目标；进而通过调查问卷,开展实证研究,分析归纳高校网络舆论的现状,探究高校网络舆论的影响因素。最后,基于实证分析的结果,提出构建和谐规范的网络舆论环境、建立网上预警机制、营造网络正面舆论强势、提升大学生网络素养等多方面的建议,力求更好地为高校网络舆论引导的实际工作服务,积极拓展和开创理性、和谐、健康的高校网络舆论环境。
[Abstract]:With the rapid development of information technology revolution, the network technology, which permeates every aspect of people's daily life day by day, has changed the way of information dissemination and interpersonal communication, even the way of social management and so on.All this has a dual impact on college students living in the era of rapid expansion of the network.College campus is the most popular place to obtain network technology and network application, especially campus network has become the campus of various speech and voice distribution center.Attach great importance to the guidance of network public opinion in colleges and universities, which is of great practical significance for maintaining campus stability, promoting campus health and sustainable development.This paper first explains the background and significance of this topic, and summarizes the current research status of campus network public opinion.Then, on the basis of determining the concept of university network public opinion and university network public opinion guiding work, this paper analyzes the forming mechanism and characteristics of university network public opinion, and expounds the necessity and aim of university network public opinion guidance work.Then through the questionnaire, carries out the empirical research, analyzes and induces the present situation of the university network public opinion, probes into the influence factor of the university network public opinion.Finally, based on the results of empirical analysis, this paper puts forward many suggestions, such as constructing a harmonious and normative network public opinion environment, establishing an online warning mechanism, creating a strong public opinion on the Internet, and promoting college students' network literacy.In order to better serve the actual work of network public opinion guidance in colleges and universities, we should actively expand and create a rational, harmonious and healthy network public opinion environment in colleges and universities.
【学位授予单位】：福建师范大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G206;G647

【参考文献】