手机媒体对高校校园文化的影响及对策
[Abstract]:In recent years, the rapid rise and popularization of mobile phones has become one of the indispensable objects in people's daily life. The adhesion between mobile phones and people makes them known as "electronic organs" of human beings. With the opening and perfection of wireless Internet, the combination of mobile phone and wireless Internet has made it an important new media. Mobile phones have evolved from mobile phones to multimedia integrated audio-visual terminals for obtaining information. They are widely regarded as "the fifth media" after newspapers, radio, television and the Internet. Also known as "the media with body temperature." At present, in the huge mobile phone application group in our country, college students are more interested in mobile media. Almost all college students have mobile phones. They communicate, learn, obtain information, leisure and entertainment through mobile media. The mobile media has more and more influence on college students' life style, behavior and values. That is to say, college students have become the most widely influenced group by mobile media, so, as an important environment for college students' growth, college campus is bound to be influenced by mobile media. Under the background of the rapid development of mobile media, the construction of campus culture in colleges and universities is facing new opportunities and challenges. This paper introduces the related overview of mobile media, including the concept of mobile media, development process, functions, characteristics, and so on; introduced the campus culture of colleges and universities, including the concept of campus culture, composition, function, characteristics and so on. This paper analyzes the relationship between mobile media and campus culture, and analyzes the influence of mobile media on campus culture. The paper puts forward the principles of perfecting the campus culture construction under the mobile media environment, that is, adhering to the socialist core value system and the overall construction of the campus culture as a whole. It is proposed that several relationships should be coordinated in the construction of campus culture in the mobile media environment, that is, the relationship between "subject" and "leading", the relationship between "main melody" and "diversity". Coordinating the relationship between explicit education and recessive education, proposing the way to perfect campus culture construction under mobile media environment, that is, establishing the hardware platform of campus mobile media to promote the construction of campus material culture. To enrich the campus mobile media cultural activities to promote the campus spiritual culture construction, to strengthen the campus ideological and political theory education to promote the campus behavior culture construction, to establish the mobile media operating mechanism to promote the campus system culture construction.
【学位授予单位】:哈尔滨理工大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:G641
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