新媒体环境下高校思想政治工作研究
发布时间:2019-02-22 19:43
【摘要】:数字技术、互联网信息技术、移动通信技术的快速发展促使新媒体时代向我们疾驶而来。新媒体包含着海量的信息,以其即时性、交互性等特点迅速吸引了大学生群体的注意,并在潜移默化之中影响着大学生的学习、生活和思想。而新媒体作为一种崭新的技术手段,既给高校思想政治工作带来了新的机遇,也对思想政治工作的内容、形式等提出了新的要求。如何在新媒体环境下,做好高校思想政治工作已成为当今教育工作者们不得不而对的一个课题。 首先,笔者结合传播学的背景,对新媒体的概念、类别、传播特点分别进行了阐述,分析了新媒体对社会带来的影响。其次,笔者首先根据《大学生新媒体使用调查问卷》的数据分析,全面地阐述了当代大学生对新媒体使用的现状以及新媒体对大学生群体各方面所产生的影响,然后又对新形势下,高校思想政治工作面临的机遇和挑战做出深入阐述;最后,在明确新媒体环境下高校思想政治工作的目标和原则之后,笔者分别从高校思想政治工作的主体建设、内容建设和平台建设三方而展开,系统地分析了新媒体环境下高校思想政治工作的新对策。
[Abstract]:The rapid development of digital technology, internet information technology and mobile communication technology impel the new media age to come to us. The new media contains a great deal of information and attracts the attention of the college students because of its characteristics of immediacy and interactivity, and it influences the study, life and thought of the college students in the process of imperceptible influence. As a new technical means, the new media not only brings new opportunities to the ideological and political work in colleges and universities, but also puts forward new requirements for the contents and forms of the ideological and political work. How to do well the ideological and political work in colleges and universities under the new media environment has become a topic that educators have to deal with. First of all, combining with the background of communication, the author expounds the concept, category and characteristics of new media, and analyzes the influence of new media on society. Secondly, according to the data analysis of the questionnaire of New Media use of College students, the author comprehensively expounds the current situation of the use of new media by contemporary college students and the influence of the new media on all aspects of the college students. Then under the new situation, the university ideological and political work faced with opportunities and challenges to make a thorough elaboration; Finally, after clarifying the goals and principles of the ideological and political work in colleges and universities under the new media environment, the author starts from the three aspects of the main body construction, content construction and platform construction of the ideological and political work in colleges and universities. This paper systematically analyzes the new countermeasures of ideological and political work in colleges and universities under the new media environment.
【学位授予单位】:复旦大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:G641
本文编号:2428552
[Abstract]:The rapid development of digital technology, internet information technology and mobile communication technology impel the new media age to come to us. The new media contains a great deal of information and attracts the attention of the college students because of its characteristics of immediacy and interactivity, and it influences the study, life and thought of the college students in the process of imperceptible influence. As a new technical means, the new media not only brings new opportunities to the ideological and political work in colleges and universities, but also puts forward new requirements for the contents and forms of the ideological and political work. How to do well the ideological and political work in colleges and universities under the new media environment has become a topic that educators have to deal with. First of all, combining with the background of communication, the author expounds the concept, category and characteristics of new media, and analyzes the influence of new media on society. Secondly, according to the data analysis of the questionnaire of New Media use of College students, the author comprehensively expounds the current situation of the use of new media by contemporary college students and the influence of the new media on all aspects of the college students. Then under the new situation, the university ideological and political work faced with opportunities and challenges to make a thorough elaboration; Finally, after clarifying the goals and principles of the ideological and political work in colleges and universities under the new media environment, the author starts from the three aspects of the main body construction, content construction and platform construction of the ideological and political work in colleges and universities. This paper systematically analyzes the new countermeasures of ideological and political work in colleges and universities under the new media environment.
【学位授予单位】:复旦大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:G641
【引证文献】
相关期刊论文 前2条
1 张昱;;试析以网络媒体为依托的高校思想政治建设[J];学理论;2013年23期
2 柴林林;刘燕;;用新媒体构建大学生思想政治教育网络平台[J];祖国;2013年10期
,本文编号:2428552
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