校园新媒体与大学生思想政治教育研究

发布时间：2019-06-12 09:15

【摘要】：中共中央、国务院在《关于进一步加强和改进大学生思想政治教育的意见》中提出：“要主动占领网络思想政治教育新阵地，，利用校园网为大学生学习、生活提供服务，对大学生进行指导和引导，不断扩展大学生思想政治教育的渠道和空间”。当前兴起的以校园网和手机信息平台为主体的校园新媒体给大学生思想政治教育工作提供了新载体，是信息时代背景下有效提升大学生思想政治素质的重要手段之一。马克思主义新闻观是马克思主义理论的重要组成部分。在新世纪、新形势和新任务下，树立正确的马克思主义新闻观，既是时代的要求，是党的新闻事业自身发展的内在要求，也是广大高校教育者和新闻从业人员在工作中应该坚守的理论准则。随着互联网络和数字通讯技术的发展，具有Web2.0特点的社会性软件不断出现，新兴的媒体资源不断丰富，信息传播更加快捷和高效，新媒体已成为大学生获取信息和交流沟通的重要途径。新媒体具有传统媒体所不具备的互动性、虚拟性、即时性和多元性等特点，深受大学生的关注和喜爱。与此同时，新媒体的出现也带来了诸多阻碍大学生思想政治教育工作健康、良性发展的不利影响，这时，高校的教育工作者和媒体人员要自觉地、积极地为构建社会主义和谐校园服务，着力营造顾全大局、维护稳定的和谐舆论氛围，最大限度地增进大学生的共识，对于构建社会主义和谐社会有着十分重要的意义。在新媒体背景下，研究分析大学生的学习生活特点和成长规律，探索大学生思想政治教育工作的新方法和新规律，对于改进、完善、创新高校思想政治教育工作具有十分重要的意义。本文着力将校园新媒体与大学生思想政治教育结合研究，通过阅读国内外学者文献著作，实地走访各高校开展问卷调查等方式，探究目前校园新媒体在大学生思想政治教育运用过程中的发展现状及存在的问题，旨在探索出一种适应信息科技时代发展需要的大学生思想政治教育校园新媒体模式，即“335”新媒体模式。分别指代的是三方合作、三个目标再加上五项举措，其中三方合作是指学校、社会以及学生借助校园新媒体这样一个全新载体在思想政治教育中各施其职，相互配合；三个目标分别是利用校园新媒体平台，努力使大学生思想政治教育转变教育理念、改革教学方式和健全监督机制；五项举措则是结合新媒体的五个特征，利用校园新媒体的优越条件，首次提出五项关于拓宽大学生思想政治教育载体的对策，最终达到增强高校思政教育工作实效性的目的。
[Abstract]:In the opinions of the CPC Central Committee and the State Council on further strengthening and improving the ideological and political Education of College students, the CPC Central Committee and the State Council put forward: "We should take the initiative to occupy the new position of ideological and political education on the Internet, use campus network to provide services for college students to study and live, guide and guide college students, and constantly expand the channels and space of ideological and political education for college students." At present, the campus new media with campus network and mobile phone information platform as the main body provides a new carrier for the ideological and political education of college students, and is one of the important means to effectively improve the ideological and political quality of college students under the background of the information age. Marxist view of journalism is an important part of Marxist theory. In the new century, under the new situation and new task, the establishment of a correct Marxist view of journalism is not only the requirement of the times, the inherent requirement of the development of the party's journalism itself, but also the theoretical criterion that the majority of university educators and journalists should adhere to in their work. With the development of Internet and digital communication technology, social software with Web2.0 characteristics continues to appear, emerging media resources are constantly rich, information dissemination is faster and more efficient, new media has become an important way for college students to obtain information and communication. The new media has the characteristics of interaction, virtual, instant and pluralism that the traditional media does not have, and is deeply concerned and loved by college students. At the same time, the emergence of new media has also brought about many adverse effects that hinder the healthy and benign development of college students' ideological and political education. At this time, educators and media personnel in colleges and universities should consciously and actively serve for the construction of a harmonious socialist campus, focus on creating a harmonious atmosphere of public opinion that takes into account the overall situation, maintain a stable and harmonious atmosphere of public opinion, and maximize the consensus of college students. It is of great significance to build a harmonious socialist society. Under the background of new media, it is of great significance to study and analyze the characteristics and growth laws of college students' study and life, and to explore new methods and new laws of ideological and political education for college students in order to improve, perfect and innovate the work of ideological and political education in colleges and universities. This paper focuses on the combination of campus new media and college students' ideological and political education, through reading domestic and foreign scholars' literature and on-the-spot visits to various colleges and universities to carry out questionnaires, to explore the current situation and existing problems of the current campus new media in the process of the application of college students' ideological and political education, in order to explore a new campus media model of college students' ideological and political education to meet the needs of the development of information technology era. That is, "335" new media model. It refers to tripartite cooperation, three objectives plus five measures, among which tripartite cooperation refers to schools, society and students to carry out their duties in ideological and political education with the help of a new carrier such as new campus media, and to cooperate with each other in ideological and political education. The three goals are to make use of the new campus media platform to make college students' ideological and political education change the educational concept, reform the teaching method and perfect the supervision mechanism. The five measures are combined with the five characteristics of the new media, make use of the superior conditions of the new media on campus, put forward five countermeasures for the first time to broaden the carrier of ideological and political education for college students, and finally achieve the purpose of enhancing the effectiveness of ideological and political education in colleges and universities.
【学位授予单位】：重庆交通大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：G641;G206.2

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