江西培训业战略联盟研究

发布时间：2018-05-26 01:54

本文选题：江西 + 培训业　；参考：《南昌大学》2008年硕士论文

【摘要】： 战略联盟是企业合作的最新趋势。二十世纪九十年代以来,企业面临的是一个复杂多变、竞争激烈的市场环境,越来越多的企业开始认识到,单凭企业自身的力量很难在这激烈的市场环境中求得生存和发展。企业间结成利益共享、风险共担的战略联盟成为学术界和企业界共同关注的焦点,它作为企业的一种合作战略,已逐渐成为新经济时代企业竞争模式的主流。目前江西培训业面临着巨大机遇和挑战,怎样才能把握住这个机会和挑战是当前所有江西培训机构所应面对的最重要问题之一。本文在对江西培训业做了深入调查研究的基础上,分析了江西培训业的现状以及江西培训机构实施战略联盟的必要性和可行性,进而提出了江西培训业实施战略联盟发展的可选模式和相关的建议,以期为江西培训业发展提供有利的决策支持。
[Abstract]:Strategic alliance is the latest trend of enterprise cooperation. Since 1990s, enterprises are facing a complicated and changeable market environment with fierce competition. More and more enterprises begin to realize that it is very difficult to survive and develop in this fierce market environment by relying on the strength of enterprises themselves. The strategic alliance of sharing interests and sharing risks between enterprises has become the focus of attention of academia and business circles. As a cooperative strategy of enterprises, it has gradually become the mainstream of the competition mode of enterprises in the new economic era. At present, Jiangxi training industry is facing great opportunities and challenges. How to grasp this opportunity and challenge is one of the most important problems that all Jiangxi training institutions should face. Based on the in-depth investigation and study of Jiangxi training industry, this paper analyzes the present situation of Jiangxi training industry and the necessity and feasibility of implementing strategic alliance of Jiangxi training institutions. Then it puts forward the optional mode and relevant suggestions for the development of Jiangxi training industry implementing strategic alliance in order to provide favorable decision support for the development of Jiangxi training industry.
【学位授予单位】：南昌大学
【学位级别】：硕士
【学位授予年份】：2008
【分类号】：F719;C975

【相似文献】