HF宾馆应用平衡计分卡战略研究

发布时间：2018-03-07 01:23

本文选题：HF宾馆　切入点：平衡计分卡　出处：《黑龙江大学》2013年硕士论文　论文类型：学位论文

【摘要】：论文从平衡计分卡的基础理论和应用模式出发，对HF宾馆的平衡计分卡考核现状和问题进行了分析，明确了平衡计分卡应用的可行性，阐述了其在行业发展过程中的应用现状和常见障碍。说明其对宾馆发展的影响，在对HF宾馆平衡计分卡实施理念和现状的介绍中阐述其在应用平衡计分卡过程中凸显的特点及创新内容，分析其考核框架中的盈利指标、运营指标、学习指标等项目的理论占比范围。文章突出分析了HF宾馆在平衡计分卡应用过程中对企业战略管理的融合实践，其在平衡计分卡的四维分布平衡、沟通与反馈、企业文化以及个人激励机制的应用、政策辅助过渡等几个角度进行了深入分析。通过分析了解了平衡计分卡绩效考核模式对于企业战略影响效用的整体呈现，突出战略在企业发展中的重要作用，并将其融合在员工和管理的日常工作和学习发展当中，从企业发展的角度来说，平衡计分卡不仅实现了更为科学合理的绩效考核、薪酬计算以及员工激励的作用，还紧紧围绕着企业长期发展的目标展开思想渗透和文化渗透，由内而外的实现企业良性发展的内在惯性。
[Abstract]:Based on the basic theory and application mode of the balanced scorecard, this paper analyzes the present situation and problems of the balanced scorecard in HF hotel, and clarifies the feasibility of the application of the balanced scorecard. This paper expounds the present situation and common obstacles of its application in the course of the development of the industry, and explains its influence on the development of the hotel. In the introduction of the implementation concept and present situation of the balanced Scorecard in HF Hotel, the features and innovative contents in the application of the balanced Scorecard are expounded, and the profit index and operation index in its examination framework are analyzed. This paper analyzes the integration practice of HF hotel in the application of balanced scorecard, and its four-dimensional distribution balance, communication and feedback in balanced scorecard. The application of corporate culture and individual incentive mechanism, the transition of policy assistance and so on are deeply analyzed. Through the analysis, we understand the overall presentation of the effectiveness of the balanced Scorecard performance appraisal for the enterprise strategy. Highlighting the important role of strategy in the development of enterprises, and integrating it into the daily work and learning development of staff and management, from the perspective of enterprise development, the balanced scorecard not only realizes more scientific and reasonable performance appraisal. The role of salary calculation and employee motivation is also closely surrounding the long-term development of enterprises to carry out ideological and cultural infiltration, from inside to outside to achieve the internal inertia of the benign development of enterprises.
【学位授予单位】：黑龙江大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F272;F719

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