国内酒店集团信息化建设研究

发布时间：2018-04-14 19:58

本文选题：酒店集团 + 信息化建设　；参考：《商业时代》2013年35期

【摘要】：国内酒店集团组建和信息化建设都起步较晚,虽然在单体酒店P M S系统基础上进行了集团C R S、C RM、L P S甚至于收益管理系统的尝试,但总体建设水平还远远落后于国际酒店集团。现今企业竞争不再是酒店软硬件、服务质量的竞争和价格竞争,也不是简单的营销手段的竞争,而已经完全演化成信息化竞争。管理者必须转变观念,从集团化经营、管理角度出发,结合集团发展战略,植入ERP管理理念,充分利用当今社会的新技术,做好信息化规划,从流程(梳理或重组)入手,切实把握好信息化建设的规划性、系统性、联动性、合作性和安全性,按照"一体化设计,整体规划,分步实施"原则,及时、有效开展信息化建设,才能真正提升酒店集团核心竞争力。
[Abstract]:The establishment of domestic hotel group and the construction of information system started relatively late, although the group C R S C RMN L P S and even the revenue management system were tried on the basis of the single hotel P M S system.But overall construction level still lags far behind international hotel group.Nowadays, the enterprise competition is no longer the hotel hardware and software, the service quality competition and the price competition, also is not the simple marketing means competition, but has completely evolved into the information competition.Managers must change their ideas, set out from the perspective of collectivization and management, combine group development strategy, implant ERP management concept, make full use of the new technology of today's society, make good information planning, and start with the process (combing or reorganizing).Effectively grasp the planning, systematization, linkage, cooperation and security of the information construction, and carry out the information construction in a timely and effective manner in accordance with the principle of "integrated design, overall planning and step-by-step implementation".In order to truly enhance the core competitiveness of the hotel group.
【作者单位】：浙江工商大学旅游与城市管理学院;君澜酒店集团有限公司;
【分类号】：F719;F716

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