网购快递生态系统动力学模型与仿真研究

发布时间：2018-04-21 20:25

本文选题：网购快递 + 生态物流　；参考：《天津财经大学》2014年硕士论文

【摘要】：本文以网购快递物流活动为出发点,着眼于研究快递企业的生态实践对生态系统进而对快递企业自身经济效益的影响。本研究以网购快递企业为主体,结合与之相关的生态系统,将二者作为一个整体予以考虑。首先,对网购快递生态物流流程进行分析,阐明物流活动对生态系统的扰动。同时,确定网购快递生态物流系统的边界、结构与层次,以及各成员对整体系统的输入与输出。然后,运用系统动力学理论和方法,以简明的因果关系图阐述整个系统以及各内部子系统之间的因果反馈机制。分别构建出物流经济性、物流流程、物流技术、物流服务以及物流生态贡献五个子系统的因果关系图,同时以直观的因果关系数来具体分析各变量是如何相互作用,最终对整个快递生态物流系统产生影响。在此基础上构建整体系统动力学模型,并从中提取出单变量指标模型,同时根据输入数据和所编写方程进行系统动力学仿真分析,探索快递企业环保资金投入比例对物流关键指标运单数量的影响。在理论意义层面,本文的研究是将成熟的理论方法体系运用到新的领域.即采用系统动力学仿真方法对网购快递生态物流系统进行建模分析,这不仅延伸了系统动力学的应用范围,也促进了物流相关领域的理论完善与丰富。在实践意义层面,则是为快递企业提供参考以帮助提高企业物流整体绩效。当前,国内快递市场还处于混乱之中,在业务层面的红海领域,竞争力归根结底还是靠经济实力。本文为快递企业战略决策提供一个新的角度,通过建立系统动力学模型,揭示出网购快递生态系统的内在动力,为快递企业的战略决策提供参考和依据。
[Abstract]:This paper focuses on the study of the impact of the ecological practice of express delivery enterprises on the ecosystem and on the economic benefits of express delivery enterprises. In this study, the online delivery enterprises as the main body, combined with the related ecosystem, the two as a whole to be considered. Firstly, this paper analyzes the ecological logistics process of online shopping express delivery, and clarifies the disturbance of logistics activities to ecosystem. At the same time, the boundary, structure and level of the ecological logistics system are determined, as well as the input and output of each member to the whole system. Then, by using the theory and method of system dynamics, the causality feedback mechanism between the whole system and the internal subsystems is illustrated by a concise causality graph. Construct the causality diagram of five subsystems of logistics economy, logistics process, logistics technology, logistics service and logistics ecological contribution, and analyze how the variables interact with each other with intuitionistic causality number. The final impact on the whole express ecological logistics system. On this basis, the whole system dynamics model is constructed, and the univariate index model is extracted from it. At the same time, the system dynamics is simulated and analyzed according to the input data and the equations written. To explore the impact of the proportion of environmental funds on the number of logistics key indicators of express delivery enterprises. At the theoretical level, the research of this paper is to apply the mature theory and method system to the new field. It not only extends the scope of application of system dynamics, but also promotes the improvement and enrichment of logistics theory. On the practical level, it is to provide reference for express delivery enterprises to help improve the overall performance of enterprise logistics. At present, the domestic express market is still in chaos, in the business level of the Red Sea area, the competitiveness of the final analysis depends on economic strength. This paper provides a new angle for the strategic decision of express enterprises, through the establishment of system dynamics model, reveals the inherent power of express delivery ecosystem of online shopping, and provides reference and basis for the strategic decision of express delivery enterprises.
【学位授予单位】：天津财经大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：N941.3;F724.6;F259.2

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