我国房地产业与钢铁业的项目管理模式对比

发布时间：2018-03-16 02:18

本文选题：房地产业　切入点：钢铁业　出处：《清华大学》2014年硕士论文　论文类型：学位论文

【摘要】：房地产业和钢铁业在国民经济中都占有非常大的比重,对我国的经济增长贡献巨大。随着我国经济的飞速发展,两个行业的工程规模越来越大,涉及的工程领域越来越广,工程项目的组织和管理的难度不断加大,对工程项目管理水平的要求越来越高。但是我国现阶段工程项目整体管理水平不高,经常出现由于项目管理不善而导致的工程拖期、工程费用超支等现象,两个行业的项目管理模式都需要改进和提高以适应新型工程项目的特点。然而传统的项目管理模式的发展往往是借鉴本行业中国内外的成功案例,缺少不同行业间的对比分析研究,本文首次通过对房地产业和钢铁业项目管理模式的对比分析,发现项目管理模式选择的一般规律,为两个行业项目管理模式的变更及改进提供有效的参考。本文通过引入项目管理影响因素的概念,罗列出对项目管理模式的选择产生影响的各种因素。分析每一种影响因素对项目管理模式选择的重要性,提出影响因素对项目管理模式选择的规律。通过我国房地产业和钢铁业项目管理模式的发展规律来验证影响因素规律的正确性。并得出结论:当工程项目难度较低,业主方技术及管理能力较强时,业主方会倾向选择传统项目管理模式,当工程项目难度较高,业主方技术及管理能力不足时,业主方会倾向选择EPC或PMC项目管理模式。同时当业主方以工程项目建设并销售为主要目标,项目生命周期较短时,业主方更倾向于采用传统项目管理模式。而当业主方以建设和长期生产为主要目标,生命周期较长时,更倾向于采用EPC或PMC项目管理模式。因此现阶段房地产业以传统项目管理方式为主,钢铁业以EPC、PMC项目管理模式为主。同时利用影响因素分析两个行业的发展趋势。当我国房地产业以住宅为主的发展模式趋于饱和后,住宅建筑面积必然下降,以商业写字楼、体育场馆等建筑大型公共设施的建筑逐渐增加。房地产业会从原有以住宅销售为主向公共设施的经营管理转型。房地产业工程项目难度会逐渐加大,项目生命周期加长,业主方会趋向选择EPC、PMC等项目管理模式;当钢铁业发展饱和后,钢铁产能将趋于稳定,新建钢铁厂的工程项目将大大减少,钢铁业工程项目会转向升级换代现有生产设备,提高产品质量方向发展。钢铁业工程难度会逐渐下降,业主方的管理和技术能力则在稳步提升,一部分业主方会转而采用传统项目管理模式。两个行业的项目管理模式会彼此借鉴,互相交汇。
[Abstract]:The real estate industry and the steel industry both account for a very large proportion of the national economy and contribute greatly to the economic growth of our country. With the rapid development of our economy, the engineering scale of the two industries is getting larger and larger, and the engineering fields involved are becoming more and more extensive. The difficulty of organization and management of engineering project is increasing, and the requirement of project management level is higher and higher. However, the overall management level of engineering project is not high in our country at present, and there is often a delay period caused by poor project management. The project management models in both industries need to be improved and improved to adapt to the characteristics of new engineering projects. However, the development of traditional project management models is often based on the successful cases in and out of China. Lack of comparative analysis between different industries, this paper first through the real estate industry and steel industry project management model comparative analysis, found the general rules of project management mode selection, This paper provides an effective reference for the change and improvement of project management mode in two industries. List the factors that affect the choice of project management model, analyze the importance of each factor to the choice of project management model, This paper puts forward the law of influencing factors on the selection of project management mode, verifies the correctness of the law of influencing factors through the development law of project management mode of real estate and steel industry in China, and draws a conclusion: when the difficulty of engineering project is relatively low, When the owner's technical and management ability is strong, the owner will tend to choose the traditional project management mode. When the project is more difficult and the owner's technical and management ability is insufficient, The owner will tend to choose the EPC or PMC project management mode. At the same time, when the owner takes the construction and sale of the project as the main goal, the project life cycle is relatively short, The owner is more inclined to adopt the traditional project management mode. When the owner takes the construction and long-term production as the main goal and the life cycle is longer, It is more inclined to adopt EPC or PMC project management mode. Therefore, at present, the real estate industry is dominated by the traditional project management mode. The steel industry is based on the EPC-PMC project management mode. At the same time, the development trend of the two industries is analyzed by using the influencing factors. When the residential development mode of China's real estate industry tends to be saturated, the residential building area will inevitably decline, and the commercial office building will be used. The construction of large public facilities, such as stadiums and gymnasiums, is gradually increasing. The real estate industry will transform from the original residential sales to the management of public facilities. The difficulty of the real estate engineering projects will be gradually increased, and the project life cycle will be lengthened. Owners will tend to choose EPC-PMC and other project management models. When the steel industry becomes saturated, the steel production capacity will become stable, the construction projects of new steel plants will be greatly reduced, and the steel industry projects will turn to upgrading existing production equipment. The difficulty of steel engineering will gradually decrease, while the management and technical ability of the owner will be steadily improved. Some owners will adopt the traditional project management mode instead. The project management model of the two industries will learn from each other and intersect with each other.
【学位授予单位】：清华大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F299.23;F426.31

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