兰州腾达石油钻采设备制造有限公司创新方案研究
[Abstract]:Taking Lanzhou Tengda Petroleum drilling and production equipment Co., Ltd. (hereinafter referred to as Tengda Company) as the research object, this paper introduces the development status and trend of petroleum equipment, especially the oil drilling and production equipment industry, and expounds the relevant innovative theories and methods. Combing out the difficulties and deficiencies in the survival and development of Tengda Company, such as the backward social service system; the original development model is relatively single, especially relying on large orders; the market is shrinking day by day, which can not meet the needs of the survival and development of enterprises; Business model and organization mode are not in line with the trend of economic development, lack of necessary policy support and other practical problems. In view of the above problems and shortcomings, this paper carries out a rigorous theoretical analysis, close to the current policy direction, economic and technological development characteristics, draw lessons from the typical cases and experience inside and outside the industry, combined with the reality of Tengda Company, and gives the innovative plan. This paper mainly includes five aspects: service, process, business model, product and technology, and puts forward the safeguard measures based on grasping policy orientation, strengthening communication and cooperation, expanding financing path and so on. The research of this paper is a concrete application to the innovation theory, which has practical significance for Tengda company to solve the current problems of survival and development, and also has reference value for the innovation of the same industry and the same scale enterprises, and expects to contribute to the perfection of the innovation theory.
【学位授予单位】:兰州大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:F426.4;F273.1
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