神州数码智慧城市发展战略研究
发布时间：2018-08-26 08:09
【摘要】：随着全球物联网、云计算以及新一代移动宽带网络等新一轮信息技术迅速发展和深入应用，信息化发展正酝酿着重大变革和新的突破，向更高阶段的智慧化发展已经成为必然趋势。2012年12月住建部正式发布了《关于开展国家智慧城市试点工作的通知》和《国家智慧城市(区、镇)试点指标体系》，开始推动国家级智慧城市的试点申报工作。智慧城市试点是推进智慧城市发展的一项重大举措，国家高层开始正式表明对于智慧城市建设的态度，并采取实际措施进行推动。国家层面对智慧城市建设的高度重视，将成为我国智慧城市发展的新动力，，会刺激更多的城市投入到智慧城市建设热潮中来。我国的智慧城市试点工作已经正式启动，预计将在约500个城市建设智慧城市，各种数据中心、网络、服务器、安全等硬件设备以及咨询、设计、服务、集成等软件投资规模巨大，预计总投资规模将达2万亿，必将会带来新一轮产业机会。 作为中国最大的IT整合服务提供商，神州数码源自联想集团，参与建设并见证了中国信息化的整个过程。神州数码的发展历程就是中国IT服务发展史的缩影。神州数码经过十年的发展，蓄积了强大的势能，在IT分销、系统集成以及IT服务等方面已经稳稳占据第一位置。面对今天城市化与信息化融合的新趋势以及传统IT分销业务的竞争压力，神州数码进入了以融合服务为中心的“三五”发展阶段，于2010年发布进军“智慧城市”业务，藉此战略实现新的跨越。机遇与挑战并存，神州数码如何研究制定智慧城市业务的发展战略，如何保证战略顺利实施贯彻，这对智慧城市业务能否取得成功至关重要。 本文综合运用MBA课程中学习到的管理理论知识，使用战略管理理论和SWOT、波特五力模型、竞争集团等多种战略分析工具，理论联系实际，全面剖析了智慧城市业务所处宏观环境、IT产业趋势、竞争环境和公司的内部环境，找到企业经营管理工作存在的主要问题，进而明确定位愿景，选择适合公司智慧城市业务的发展战略，制定战略实施步骤和措施，以期对集团智慧城市业务核心竞争力的培育和提高起到一定的指导作用。
[Abstract]:With the rapid development and deep application of information technology, such as the global Internet of things, cloud computing and a new generation of mobile broadband networks, the development of information technology is brewing major changes and new breakthroughs. In December 2012, the Ministry of Housing and Construction officially issued the Circular on the pilot work of National Wisdom cities and the National Wisdom cities (districts). Town) pilot index system ", began to promote the pilot application of state-level wisdom city." The pilot of Wisdom City is an important measure to promote the development of the Wisdom City. The high level of the country has begun to formally express their attitude towards the construction of the Wisdom City and take practical measures to promote it. The national level attaches great importance to the construction of intelligent cities, which will become a new driving force for the development of intelligent cities in China, and will stimulate more cities to invest in the upsurge of the construction of intelligent cities. The pilot work on smart cities in China has been officially launched. It is expected to build smart cities, various data centers, networks, servers, security and other hardware devices, as well as consulting, design, and services in about 500 cities. Integration and other software investment scale is huge, the total investment scale is expected to reach 2 trillion, will inevitably bring a new round of industrial opportunities. As China's largest IT integration service provider, Shenzhou Digital originated from Lenovo Group to participate in the construction and witnessed the entire process of China's informatization. China's digital development is the epitome of the history of China's IT services development. After a decade of development, China Digital has accumulated powerful potential energy, and has taken the first place in IT distribution, system integration and IT services. Facing the new trend of urbanization and information integration and the competitive pressure of traditional IT distribution business, Shenzhou Digital has entered the "third five" development stage, which is centered on integration services, and launched into "Wisdom City" business in 2010. This strategy leads to new leaps and bounds. Opportunities and challenges coexist. How to study and formulate the development strategy of intelligent city business and how to ensure the smooth implementation of the strategy are of great importance to the success of smart city business. This article synthetically uses the management theory knowledge learned in the MBA course, uses the strategic management theory and the SWOT, Porter five-force model, the competition group and so on many kinds of strategic analysis tools, the theory unifies the practice. This paper comprehensively analyzes the macro environment in which the business of Wisdom City is located and the trend of IT industry, the competitive environment and the internal environment of the company, finds out the main problems existing in the management and management of the enterprise, and then defines the orientation and vision. Choosing the development strategy suitable for the company's intelligent city business and formulating the implementation steps and measures of the strategy are expected to play a certain guiding role in cultivating and improving the core competitiveness of the group's intelligent city business.
【学位授予单位】：河北工业大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F299.2;F49
本文编号：2204255
[Abstract]:With the rapid development and deep application of information technology, such as the global Internet of things, cloud computing and a new generation of mobile broadband networks, the development of information technology is brewing major changes and new breakthroughs. In December 2012, the Ministry of Housing and Construction officially issued the Circular on the pilot work of National Wisdom cities and the National Wisdom cities (districts). Town) pilot index system ", began to promote the pilot application of state-level wisdom city." The pilot of Wisdom City is an important measure to promote the development of the Wisdom City. The high level of the country has begun to formally express their attitude towards the construction of the Wisdom City and take practical measures to promote it. The national level attaches great importance to the construction of intelligent cities, which will become a new driving force for the development of intelligent cities in China, and will stimulate more cities to invest in the upsurge of the construction of intelligent cities. The pilot work on smart cities in China has been officially launched. It is expected to build smart cities, various data centers, networks, servers, security and other hardware devices, as well as consulting, design, and services in about 500 cities. Integration and other software investment scale is huge, the total investment scale is expected to reach 2 trillion, will inevitably bring a new round of industrial opportunities. As China's largest IT integration service provider, Shenzhou Digital originated from Lenovo Group to participate in the construction and witnessed the entire process of China's informatization. China's digital development is the epitome of the history of China's IT services development. After a decade of development, China Digital has accumulated powerful potential energy, and has taken the first place in IT distribution, system integration and IT services. Facing the new trend of urbanization and information integration and the competitive pressure of traditional IT distribution business, Shenzhou Digital has entered the "third five" development stage, which is centered on integration services, and launched into "Wisdom City" business in 2010. This strategy leads to new leaps and bounds. Opportunities and challenges coexist. How to study and formulate the development strategy of intelligent city business and how to ensure the smooth implementation of the strategy are of great importance to the success of smart city business. This article synthetically uses the management theory knowledge learned in the MBA course, uses the strategic management theory and the SWOT, Porter five-force model, the competition group and so on many kinds of strategic analysis tools, the theory unifies the practice. This paper comprehensively analyzes the macro environment in which the business of Wisdom City is located and the trend of IT industry, the competitive environment and the internal environment of the company, finds out the main problems existing in the management and management of the enterprise, and then defines the orientation and vision. Choosing the development strategy suitable for the company's intelligent city business and formulating the implementation steps and measures of the strategy are expected to play a certain guiding role in cultivating and improving the core competitiveness of the group's intelligent city business.
【学位授予单位】：河北工业大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F299.2;F49
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