互联网企业成长影响因素实证分析

发布时间：2018-09-05 06:10

【摘要】：文章从企业规模、企业家能力、技术创新能力、市场营销能力、盈利能力、营运能力、偿债能力、融资能力等8个方面选取19个指标作为解释变量,通过因子分析方法对指标体系进行验证和修正后得到6个综合因子,使用多元线性回归方法对所提出的假设进行验证,从盈利能力、营运能力和技术创新能力等几个方面,针对我国互联网企业的发展提出对策。
[Abstract]:The paper selects 19 indexes as explanatory variables from 8 aspects, such as enterprise scale, entrepreneur ability, technological innovation ability, marketing ability, profitability, operating ability, solvency, financing ability, etc. Through the factor analysis method to verify and modify the index system, six comprehensive factors are obtained, and the multiple linear regression method is used to verify the proposed hypothesis, from several aspects, such as profitability, operation ability and technological innovation ability, etc. This paper puts forward countermeasures for the development of Internet enterprises in China.
【作者单位】：中央财经大学信息学院;北京师范大学经济与工商管理学院;
【基金】：教育部人文社会科学研究青年项目(项目号:11YJC630288) 北京市哲学社会科学规划项目中央财经大学科研创新团队支持计划北京市重点交叉学科建设经费资助项目
【分类号】：F49;F224

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