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新疆电信跨(民族)文化管理研究

发布时间:2018-10-20 08:06
【摘要】:世界管理大师彼得·德鲁克指出:“管理以文化为基础。”作为营造企业良好内外部环境、提高企业经营管理水平、追求更好综合效益的必要手段和先进管理方法,企业文化建设正日益受到国内外企业的重视和青睐。民族文化是组织文化和企业管理模式的前提和基础,将企业文化和民族文化有机结合起来,研究和探讨民族地区跨(民族)文化企业中不同民族文化相互交融、碰撞、影响、作用的起因和结果,对于加强跨文化管理研究有着重要的学术价值。 民族地区企业的员工由不同民族构成,不同民族在文化背景、思想观念、宗教信仰、民族心理、教育水平、风俗习惯等各个方面都存有较大差异,这种多元的价值观念和信仰体系,既增加了企业的管理成本,又增强了企业的管理难度。因此,正确识别不同民族的文化差异,妥善解决民族文化冲突问题,真正实现跨(民族)文化管理,对于提升民族地区企业的核心竞争力具有重要的现实意义。 本论文将以新疆电信为例,运用荷兰学者霍夫斯泰德的文化维度理论,分析民族地区企业因民族文化的根源不同、行为模式不同而导致的文化差异与文化冲突对提升企业核心竞争力造成的各种影响,进而得出民族地区企业必须重视多元文化差异,采取文化相容策略,从识别文化差异、跨文化沟通、跨文化理解、跨文化培训、建立共同的企业文化等方面对民族文化多样性进行有效管理的结论。
[Abstract]:Peter Drucker, the world's management guru, said: "Management is based on culture." As a necessary means and advanced management method to build a good internal and external environment, improve the level of business management, and pursue better comprehensive benefits, the construction of enterprise culture has been paid more and more attention and favor by domestic and foreign enterprises. National culture is the premise and foundation of organizational culture and enterprise management mode. Combining enterprise culture with national culture organically, this paper studies and discusses the blending, collision and influence of different national cultures in cross-cultural enterprises in ethnic areas. The cause and result of action have important academic value for strengthening the research of cross-cultural management. The employees of enterprises in ethnic areas are composed of different nationalities, and there are great differences among different nationalities in various aspects, such as cultural background, ideology, religious belief, national psychology, educational level, customs and habits, etc. This pluralistic system of values and beliefs not only increases the cost of management, but also enhances the difficulty of management. Therefore, it is of great practical significance to correctly identify the cultural differences of different nationalities, properly solve the problem of ethnic cultural conflict, and truly realize cross-cultural management for the promotion of the core competitiveness of enterprises in minority areas. This paper will take Xinjiang Telecom as an example, apply the theory of cultural dimension of Dutch scholar Hofstede, and analyze that the enterprises in minority areas are different from each other because of the origin of national culture. The cultural differences and cultural conflicts caused by different behavior patterns have a variety of effects on the promotion of enterprises' core competitiveness, and then the enterprises in minority areas must attach importance to multicultural differences, adopt cultural compatibility strategies, and identify cultural differences from the point of view of identifying cultural differences. Cross-cultural communication, cross-cultural understanding, cross-cultural training, the establishment of common corporate culture and other aspects of the effective management of national cultural diversity.
【学位授予单位】:北京邮电大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:F270;F626

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