广东省人身保险区域差异研究
[Abstract]:After 38 years of rapid development, China's economy has made remarkable achievements, from 367.9 billion yuan in 1978 to 68.9052 trillion yuan in 2015, from the backward economic situation to the second place in the world in 2015, and is constantly approaching to the United States, which ranks first. Economic success, driven by various industries flourish, the insurance industry also benefited from its driving force, and rapid development. Premium income rose more than 5000 times from 460 million yuan in 1978 to 2.4 trillion yuan in 2015, ranking third in the world. Although China's insurance industry has made remarkable achievements, there are many problems in the development of our insurance industry, which affect the healthy development of our insurance industry. For example, the development level of insurance in eastern coastal provinces is significantly higher than that in central and western provinces. At the same time, in some provinces in the region is also large regional insurance differences. This paper takes Guangdong Province as the research area to find out the regional differences of life insurance in Guangdong Province. By consulting a large number of domestic and foreign literature. The author finds that the literature on regional insurance is mainly in the national scope, but not in Guangdong Province, and most of the documents study the life insurance and property insurance simultaneously. Therefore, this paper takes Guangdong Province as the research area, and takes the personal insurance as the research object, namely the study Guangdong Province personal insurance regional difference. After drawing lessons from the existing literature and thinking and expanding. The first chapter, from the research background and literature review, introduces the status of regional insurance research and the corresponding results. The second chapter introduces the relevant theoretical basis. For example, regional balanced development theory, Maslow demand theory and life insurance and so on. In the third chapter, Guangdong Province is divided into four regions: the Pearl River Delta, the east wing, the west wing and the mountainous area. Then from the personal insurance premium income, personal insurance density and the depth of life insurance static and dynamic, to verify the status quo of regional differences in personal insurance in Guangdong Province. Because of these three indicators, the Pearl River Delta is much better than the other three regions, so there are regional differences in life insurance in Guangdong Province. In the fourth chapter, the author analyzes the factors that influence the regional difference of life insurance in Guangdong province. For example, the factors are analyzed qualitatively from the aspects of social security, population structure, insurance consciousness, insurance image and service level. The fifth chapter takes the personal insurance density as the explained variable, mainly selects the income level, the saving level and other explanatory variables from the economic factor, and mainly selects the dependency rate from the population factor. Based on the social factors, the potential conversion rate of source preservation and other explanatory variables are selected, and the effects of these factors on the personal insurance density are verified by panel regression. Then, the whole province and each region respectively carries on the panel regression, namely has made 5 panel regression. Then it analyzes the influence of each explanatory variable on the density of personal insurance in Guangdong Province and different regions, and then empirically studies the factors that affect the regional differences of personal insurance in Guangdong Province. The sixth chapter, combined with the analysis of this paper, from the external environment factor, supply factor and demand factor three angles, put forward the balance of Guangdong Province personal insurance regional differences related countermeasures and suggestions. For example, to the underdeveloped east wing west wing mountain area inclines the fiscal and taxation countermeasure, as well as inclines the supervision and the talented person to wait for the measure, raises the resident insurance consciousness and so on diligently.
【学位授予单位】:云南财经大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:F842.62
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