QR二维码再造图形的艺术形式特征研究

发布时间：2018-11-24 12:32

【摘要】：QR二维码(Quick Response code,快速反应的二维码)作为二维码众多码制中的一种,是指按照一定规律,用黑白模块表示二进制数据的特定几何图形。数字技术的发展,为QR二维码图形的呈现带来了更多的展示空间和机会,并推动了二维码再造图形艺术形式的发展。丰富的再造艺术形式在改善了原始黑白图形样式单一、缺乏个性的同时增加了扫码率,还打破了二维码只在技术层面应用的局面,打开了它在造型艺术、设计艺术等视觉艺术领域广泛应用的大门。本文以QR二维码再造图形为研究对象,首先介绍了它的相关概念、始源与发展及视觉艺术体系下的应用领域,阐释了它的图形艺术价值。其次基于对二维码再造图形中功能图形、数据图形、空白区图形三大结构、点线面构成元素以及二者的造型形式的剖析,提炼出它的造型特征。然后结合色彩在再造图形中的具体运用,从识别和审美两个层面分析色彩的运用特征,归纳出色彩在QR二维码再造图形中的审美价值,为色彩的再造提供了方法上的借鉴作用。最后对静态二维码的构成形式、动态二维码的运动方式与构成形式展开分析,总结出QR二维码再造图形的构成形式特征。本文旨在通过对QR二维码再造图形艺术形式中的造型、色彩和构成形式进行剖析,总结归纳出其艺术形式特征的同时揭示其图形再造规律,对二维码图形的创作实践在理论层面具有一定的借鉴以及参考意义,并且能够赋予二维码图形更多创意和视觉传达层面的内涵,提升它的审美价值和实用价值,实现它在商业和艺术等领域更广泛的应用。
[Abstract]:As one of the multitudinous code systems, QR two-dimension code (Quick Response code,) refers to the specific geometry of binary data represented by black and white modules according to certain rules. The development of digital technology has brought more display space and opportunities for the presentation of QR two-dimensional code graphics, and promoted the development of two-dimensional code reconstruction graphics art form. The rich form of reengineering art has improved the original black and white graphic style single, the lack of individuality at the same time increased the sweep rate, but also broke the two-dimensional code only in the technical level application, opened it in the plastic arts, Design art and other visual arts wide application of the door. In this paper, we take the QR two-dimensional code to reconstruct graphics as the research object. Firstly, we introduce its related concepts, origin and development, and the application field under the visual art system, and explain its artistic value of graphics. Secondly, based on the analysis of the function graphics, data graphics, blank area graphics, the elements of point, line and surface and their modeling forms, the modeling features of the reconstructed graphics are extracted. Then combined with the specific application of color in the reconstructed graphics, the characteristics of color application are analyzed from the recognition and aesthetic aspects, and the aesthetic value of color in QR two-dimensional code reconstruction graphics is summarized, which provides a reference for the method of color reconstruction. Finally, the paper analyzes the form of static QR code, dynamic QR code and dynamic QR code, and summarizes the structural characteristics of QR code reconstruction graphics. The purpose of this paper is to analyze the shape, color and composition of the graphic art form reconstructed by QR code, and to sum up the characteristics of its artistic form and to reveal the law of its graphic reengineering at the same time. The creation practice of the two-dimensional code graphics has certain reference and reference significance in the theoretical level, and can endow the two-dimensional code graphics with more creative and visual communication level connotation, and enhance its aesthetic value and practical value. To achieve its wider application in areas such as commerce and the arts.
【学位授予单位】：重庆师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：J51

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