上海广播电视试水公益媒体群

发布时间：2018-04-04 11:52

  本文选题：媒体群　切入点：广播电视　出处：《青年记者》2014年20期

【摘要】：正上海广播电视台近日在国内率先推出横跨广播电视的公益媒体群,其旗下艺术人文频道、七彩戏剧频道、经典947频率、戏剧曲艺频率将转型为非广告经营、不考核收视率的公益频道、频率,鸣响国内公益电视、广播的第一枪。上海将采用领先于全国广电媒体改革的非公募基金会运营模式支撑公益媒体群运转。即将成立的上海广播电视台艺术人文发展基金会,将采用理事会管理的机制进行社会资金募集,并把发
[Abstract]:Shanghai Broadcasting and Television has recently launched a public interest media group spanning radio and television , its artistic humanities channel , seven - color drama channel , and classic 947 frequency . The frequency of drama music will be transformed into non - advertising business . It will not assess the audience ' s public interest channel , frequency , sounding domestic public interest television and broadcast the first gun . Shanghai will use the non - public fund operation mode leading to the national wide - media reform to support the public welfare media group . The upcoming Shanghai Broadcasting and Television Arts and Humanities Development Foundation will use the mechanism governing the management of the Council to raise the social capital and send it

【分类号】：G229.2
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本文编号：1709845