T公司员工绩效考评方案的研究与再设计

发布时间：2018-04-24 14:26

本文选题：绩效考评 + 绩效考评方案　；参考：《大连理工大学》2006年硕士论文

【摘要】：中国的广告行业作为经济发展的风向标，随着近年来中国经济的腾飞发展迅速。随着市场规范程度不断加强以及与跨国广告集团之间争夺市场和客户的竞争愈发严峻，广告人才的竞争也随之加剧。因此，人力资源管理成为企业竞争优势的核心。绩效考评作为绩效管理的重要环节，是增强企业凝聚力、树立团队意识、持续改进员工绩效的有力工具；是企业实现其战略目标、战略体系的过程进行控制的一种重要机制。绩效考评是指运用一套系统的科学的规范、程序和方法，对组织成员的工作状况和工作结果进行的、以事实为依据的考核和评价。而合理科学的考评方案是绩效考评发挥积极作用的关键。本文的研究对象T公司是一家以户外广告为主营业务的企业，，其原有的绩效考评方案已经不能够适应企业战略发展的需要，存在着很多的问题。为此，本文沿着提出问题、分析问题、解决问题的逻辑思维脉络，运用统计分析和实证研究相结合的研究方法，提出并分析了T公司绩效考评方案存在的问题；然后结合经典管理理论——目标管理，以及目前被广泛应用的系统考评技术—关键绩效指标考评，对公司绩效考评方案进行了再设计。希望通过对绩效考评方案的研究与再设计，对公司员工的绩效进行客观公正的评价，激励员工改善绩效、自我发展，促进企业的业绩提升，同时使企业的人力资源管理更加完善。
[Abstract]:As the vane of economic development, China's advertising industry has developed rapidly in recent years with the rapid development of China's economy. As the standard of the market is constantly strengthened and the competition for the market and customers is becoming more and more severe with the transnational advertising groups, the competition of advertising talents is aggravated. Therefore, the management of human resources has become the competitive advantage of the enterprise. As an important part of performance management, performance evaluation is a powerful tool for enhancing enterprise cohesion, establishing team consciousness and improving employee performance. It is an important mechanism for the enterprise to realize its strategic goal and control the process of the strategic system. Performance evaluation refers to the use of a set of systematic scientific norms, procedures and methods. The assessment and evaluation of the working conditions and results of the members of the organization are based on the facts, and a reasonable and scientific evaluation scheme is the key to the positive role of performance evaluation.
The research object of this article, T company, is a business based on outdoor advertising, and its original performance evaluation scheme has not been able to adapt to the needs of the strategic development of the enterprise, and there are many problems. Therefore, this article follows the problems, analyses the problems, solve the logical thread of the problem, and makes use of statistical analysis and empirical research. According to the research method, this paper puts forward and analyzes the problems in the performance evaluation scheme of T company, and then combines the classic management theory, the target management, and the critical performance evaluation of the system evaluation technology, which is widely used at present, and makes a re plan to the company performance evaluation scheme.
It is hoped that through the research and redesign of the performance evaluation scheme, the performance of the employees will be evaluated objectively and impartially, and the employees will be encouraged to improve their performance, develop themselves, promote the performance of the enterprises and improve the management of human resources.

【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2006
【分类号】：F272.92

【引证文献】