古城咸阳有只北方的狼
发布时间:2018-07-29 20:27
【摘要】:正 一向令“地方军”无从插足的陕西广告业终于被撞出了一个大缺口,在不久前陕西日报社公布的第一批广告代理公司中,我市广告行业中的“大哥大”咸阳北方阿狼广告传播公司赫然列于其中,这是我省地市一级广告公司中唯一的一家。 广告业在我国是一个刚发展起来的产业,又是一个知识技术人才密集型产业,所以该公司成立后的第一件事便是抓人才。在广告制作发布中,他们坚持“以调研为先导,以创意为重点,以销售为目的”的原则,舍得在市场调研,广告设计中花钱下功夫。半年来,他们接触了西安、咸阳、宝鸡、渭南等地的上百家企业,发了上百封调研信件,反复研究产品和市场,真正做到了有的放矢,有备无患。
[Abstract]:The Shaanxi advertising industry, where the "local army" is not involved, has finally hit a big gap. In the first advertising agency published by the Shaanxi Daily recently, the "big brother" in the advertising industry of Xianyang, the northern wolf advertising company of Xianyang, is one of the only advertising companies in my provincial and city level city. In our country, the advertising industry is a newly developed industry and a knowledge-based and talented person intensive industry. So the first thing after the establishment of the company is to grasp the talent. In the advertisement production and release, they insist on the principle of "taking research as the guide, focusing on creativity and selling as the purpose". For half a year, they have come into contact with hundreds of enterprises in Xi'an, Xianyang, Baoji, Weinan and other places. They have sent hundreds of research letters to research products and markets, and have made a real target and have no trouble.
【分类号】:F713.82
[Abstract]:The Shaanxi advertising industry, where the "local army" is not involved, has finally hit a big gap. In the first advertising agency published by the Shaanxi Daily recently, the "big brother" in the advertising industry of Xianyang, the northern wolf advertising company of Xianyang, is one of the only advertising companies in my provincial and city level city. In our country, the advertising industry is a newly developed industry and a knowledge-based and talented person intensive industry. So the first thing after the establishment of the company is to grasp the talent. In the advertisement production and release, they insist on the principle of "taking research as the guide, focusing on creativity and selling as the purpose". For half a year, they have come into contact with hundreds of enterprises in Xi'an, Xianyang, Baoji, Weinan and other places. They have sent hundreds of research letters to research products and markets, and have made a real target and have no trouble.
【分类号】:F713.82
【相似文献】
相关期刊论文 前10条
1 刘勤燕;;西咸新区建设中咸阳的角色问题探讨[J];品牌(理论月刊);2011年04期
2 田晶;赵哲;;咸阳经纬千台出口首战告捷 首批百台喷气织机正式发运出厂[J];纺织服装周刊;2011年13期
3 沈刚;;上市的瓶颈是模式的瓶颈[J];中国广告;2011年06期
4 袁源;;商界倾城[J];新经济;2000年09期
5 何俊;;上市才是磨练的开始[J];中国广告;2011年06期
6 胡朝阳;;2011纽约广告节平面广告获奖作品巡礼(上)[J];中国广告;2011年07期
7 林馥榆;;将忘的古城[J];潮商;2011年03期
8 邓广h,
本文编号:2153914
本文链接:https://www.wllwen.com/wenyilunwen/guanggaoshejilunwen/2153914.html