人物摄影图像在招贴设计中的表现张力研究

发布时间：2018-09-07 08:56

【摘要】：在经济、科技、文化迅猛发展,艺术表现与生活融为一体的环境下,招贴对人物摄影图像的应用,冲破了传统招贴对手绘人物图像的应用。在相机与计算机创作技术的推动与人文精神的指引下,人物摄影图像在招贴设计中的表现张力不断扩张,成为招贴顺应时代、长盛不衰的一个关键所在。表现张力代表着招贴的社会价值、艺术魅力与力场所在。人物摄影图像与招贴设计的关系自然、统一、紧密,用“瞬间的决定性”达到“瞬间”的吸引、表达,使读者目光投注其上并对内容留有印象。人物摄影图像成为招贴设计中不可或缺的重要部分,两者的“同构”是在一定的社会背景下科技、文化、经济共同作用的时代产物。文章对人物摄影图像与招贴设计的研究,分为五个部分认识和研究:文章第一部分简要阐述本课题的研究背景、意义、方法;第二部分主要叙述人物摄影图像与招贴设计概况;第三部分从人物摄影图像的艺术语言性、表现张力和表现张力的扩展性进行分析研究;第四部分,主要分析了人物摄影图像在招贴设计力场表现的形式、技巧和语境;最后针对全文内容进行归纳、小结。由浅入深、切合实际、系统全面地学习,并得出如何能让人物摄影图像在招贴设计放射出巨大的张力。“人物摄影图像在招贴设计的表现张力研究”是一门值得研究的课题,但现阶段国内外对它的研究还未完善,很多的理论与思维还在不断的补充和完善之中。此次研究力求从运用和价值为切入,将其表现力体现出来,希望对大家以后的学习有一定帮助。
[Abstract]:In the environment of rapid development of economy, science and technology, culture, art expression and life, the application of poster to character photography has broken through the application of traditional poster to hand-drawn figure image. Under the guidance of the promotion of camera and computer creation technology and the humanism spirit, the expression tension of the character photography image in poster design is constantly expanding, which becomes a key point for the poster to conform to the times and prosper forever. The expressive tension represents the social value, artistic charm and force field of the poster. The relationship between the character photography image and the poster design is natural, unified and close, and the "instant decisive" is used to achieve the "instant" attraction and expression, so that the reader can place his eyes on the poster and leave an impression on the content. The character photography image becomes the indispensable important part in the poster design. The "isomorphism" of the two is the result of the interaction of science and technology, culture and economy in a certain social background. The paper includes five parts: the first part briefly describes the research background, significance and method of this subject, the second part mainly describes the general situation of the design of character photography image and poster. The third part analyzes the artistic language, the expressive tension and the extensibility of the expressive tension of the character photography image, the fourth part, mainly analyzes the form, the skill and the context of the character photography image in the force field of poster design. Finally, the full text of the content of induction, summary. From shallow to deep, practical, systematic and comprehensive study, and how to make the character photography image in poster design emitting great tension. The study on the performance tension of character Photography in poster Design is a subject worthy of study, but at present the research on it at home and abroad is not perfect, and many theories and thinking are still in the process of supplement and perfection. This study aims at making use of and value as the starting point, and shows its expressiveness, hoping that it will be helpful to the future study of all of us.
【学位授予单位】：武汉纺织大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：J524.3

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